X rolls out Paid Partnership labels to boost creator transparency

The social media platform, X, has introduced a new ‘Paid Partnership’ label that creators can attach to posts to show when content is promotional instead of leaving audiences unsure about commercial intent.

An update that improves transparency for followers while meeting rules set by the Federal Trade Commission, which expects sponsored material to be disclosed clearly.

Creators previously relied on hashtags such as #ad or #paidpartnership instead of an integrated disclosure option. The new feature allows users to apply the label through a content-disclosure toggle either during posting or afterwards.

X’s product lead, Nikita Bier, said undisclosed promotions damage trust and weaken the platform’s integrity, so the tool is meant to support creators and regulators simultaneously.

X has been trying to build a stronger creator ecosystem by offering payouts, subscriptions and other incentives. Yet many creators still favour Instagram or YouTube over X as their primary channel, because those platforms have longer-standing monetisation tools.

The addition of a built-in label aligns X with broader industry practice and aims to regain credibility among advertisers and creators.

The company has also tightened API access, preventing programmatic replies unless a user is directly mentioned or quoted.

A change that seeks to limit LLM-generated spam instead of allowing automated responses to distort discussions or appear as fake engagement beneath sponsored content.

X hopes these combined measures will enhance authenticity around commercial posts.

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Non-human identities gain importance in cloud and AI security

As organisations expand across cloud environments, non-human identities are becoming a critical component of modern cybersecurity strategies. Managing machine identities and their associated secrets is increasingly central to reducing risk and improving AI-driven threat detection.

As digital infrastructure grows, machine identities function as secure access credentials for applications, services, and automated processes. Effective governance can reduce vulnerabilities, improve compliance, and streamline operations across sectors such as finance and healthcare.

Integrating non-human identities into AI security frameworks enables more contextual anomaly detection and improved visibility into network behaviour. Rather than relying solely on static scanning, organisations can adopt adaptive models that enhance predictive threat response.

Challenges remain, particularly around coordination between security, DevOps, and research teams. Gaps in collaboration and limited awareness of identity lifecycle management can create blind spots that weaken overall cyber resilience.

Automation is increasingly seen as essential for scaling non-human identity management. By automating secrets rotation, certificate renewal, and access reviews, organisations can strengthen governance while enabling security teams to focus on higher-value strategic priorities.

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A new bill aims to formalise crypto taxation in Turkey

Turkey’s ruling AK Party has introduced a bill in parliament to formalise cryptocurrency taxation and revise key tax and spending rules. The legislation links crypto taxation to Turkey’s Capital Markets Law and sets a clear framework for digital assets.

Under the proposal, regulated crypto platforms would withhold a 10% tax on gains quarterly, applicable to both individuals and companies, residents and non-residents. Transaction service providers are subject to a 0.03% tax, and investors on unlicensed platforms must declare gains annually.

The president would have the authority to adjust the withholding tax between 0% and 20%, depending on factors such as token type, holding period, issuer, or wallet type. Exemptions include VAT-free crypto deliveries and corporate tax changes for foundation university hospitals from 2027.

If approved, the crypto taxation provisions would take effect two months after publication, signalling Turkey’s first formal steps to regulate digital assets and integrate them into the national tax system.

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Samsung advances AI RAN with NVIDIA breakthrough

The South Korean electronics company, Samsung, has completed a multi-cell test that brings its virtualised RAN software together with accelerated computing from NVIDIA.

A validation that took place in a realistic network environment confirms that the combined architecture is nearing commercial readiness as AI-native networks continue to evolve.

The company plans to highlight the achievement at Mobile World Congress 2026 as part of its broader push toward software-driven networks that use AI instead of fixed hardware optimisation.

Samsung will demonstrate an AI-based MIMO beamformer running on NVIDIA infrastructure, which offers operators higher throughput and improved spectral efficiency by extracting more value from existing spectrum.

NVIDIA and Samsung are also advancing a unified processor design that integrates CPU and GPU within a single chipset, enabling faster and more efficient data exchange.

Recently, Samsung integrated its vRAN software with the NVIDIA ARC Compact platform equipped with the Grace CPU and L4 GPU, taking another step toward commercial AI-RAN deployments.

The firm says that experience from large-scale vRAN rollouts and close collaboration with industry computing partners strengthens its position in delivering AI-powered network platforms for operators worldwide.

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Claude AI experiences temporary global outage

Anthropic’s AI chatbot, Claude, experienced a global outage, leaving users unable to access the platform. Visitors reported error messages indicating the system had broken down, though the company said it was working to resolve the issue.

The Claude API, used by other websites to integrate the chatbot, remained operational. Anthropic confirmed that the outage was limited to the Claude web interface and did not affect other integrations, emphasising that engineers were actively resolving the issue.

The outage, tracked by Down Detector, began around noon in the UK and affected users worldwide. Messages on the platform reassured users that Claude would return soon and that the problem had been identified and was being fixed.

The interruption comes at a sensitive time for Anthropic, as the company navigates heightened attention surrounding access to its Claude AI system. The situation unfolds amid broader discussions about the role of advanced AI tools in defence contexts, with industry players facing increasing scrutiny over their policies and partnerships.

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Amazon commits €33.7 billion to expand Spain cloud footprint

A €33.7 billion investment in Spain to expand cloud and AI infrastructure marks the most significant technology commitment in the country’s history, as Amazon confirms its major expansion plan.

Announced at MWC26 Barcelona, the package adds €18 billion to funding revealed in 2024 and strengthens the Amazon Web Services (AWS) Europe region based in Aragón.

Total investment in the AWS Europe (Spain) Region is expected to add €31.7 billion to GDP by 2035 and support around 29,900 jobs annually. About 6,700 direct roles stem from Amazon operations, with additional jobs created in construction, logistics, and supply chains.

New manufacturing and fulfilment facilities in Aragón are expected to create about 1,800 additional jobs, including a dedicated AI and machine learning server plant.

Since entering Spain in 2011, Amazon has invested more than €20 billion across retail, logistics, and cloud services. The Amazon Web Services region, launched in 2022, is accelerating AI adoption across Europe, including among Telefónica and BBVA.

A further €30 million will be allocated to community initiatives through 2035, focused on education, sustainability, and local development. Renewable energy projects, including 100 solar and wind sites, support operations and a net-zero carbon goal by 2040, establishing Aragón as a growing European digital hub.

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Does politeness improve AI responses

Research suggests that being polite to AI chatbots such as ChatGPT does not reliably improve accuracy, despite widespread belief to the contrary. Experiments testing flattery, encouragement and even insults found inconsistent results across different large language models.

Experts in the US say many prominent engineering myths have faded as AI systems have improved. Minor wording changes, such as adding ‘please’ or ‘thank you’, are unlikely to influence mainstream generative AI tools consistently.

Computer scientists argue that users should treat AI as a tool rather than a person. Techniques that do work include asking for multiple options, providing concrete examples and requesting step-by-step clarification before generating a final response.

Researchers also warn that role playing can reduce accuracy when a question has one correct answer, potentially increasing hallucinations. For creative tasks, however, role play and iterative questioning can still be effective when used carefully.

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Claws become the new trend in local agentic AI

A new expression has entered the AI vocabulary, with ‘claws’ becoming the latest term to capture the industry’s imagination.

The term refers to a growing family of open-source personal assistants designed to run locally on consumer hardware, often on Apple’s compact Mac mini rather than on cloud-based servers.

These assistants can access calendars, email accounts, coding tools, browsers and external model APIs, enabling them to carry out complex digital tasks autonomously.

Interest increased after AI researcher Andrej Karpathy described his experiments with claws, prompting broader attention across online communities.

Many users have begun adopting the tools as lightweight agentic systems capable of handling real work, from scheduling meetings to writing software overnight by linking to models from providers such as OpenAI.

The name originated with Clawdbot, which was recently rebranded as OpenClaw and became a prominent example in Silicon Valley.

A wave of variants, including NanoClaw, ZeroClaw and IronClaw, has followed, marking a surge in locally run assistants that appeal to users seeking greater autonomy, privacy and experimentation.

Growing enthusiasm for claws highlights a wider shift towards agentic AI running directly on personal devices.

Whether these systems become mainstream or remain a niche developer trend, they show how quickly the AI landscape can evolve and how new concepts often spread long before they fully mature.

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Safety and ethics standards for robotics established in China

China has introduced its first national standards for humanoid robots and embodied AI, marking a key step in regulating the growing industry. The framework covers the full industrial lifecycle, from design to deployment, ensuring safe, ethical, and high-quality development.

The standard system, released at the Humanoid Robots and Embodied Intelligence Standardisation (HEIS) meeting in Beijing, includes six components: commonality, brain-like and intelligent computing, limbs and components, complete machines and systems, applications, and safety and ethics.

It was developed collaboratively by over 120 research institutions, enterprises, and industry users under the Ministry of Industry and Information Technology.

Brain-like computing standards manage data, model training, and deployment, while application standards oversee development, operation, and maintenance. Safety and ethics protocols cover the entire industrial lifecycle, providing assurance of compliance as the sector evolves.

Following rapid growth in 2025, with over 140 domestic manufacturers producing more than 330 models, the new standards aim to guide China’s humanoid robot industry toward sustainable and regulated development.

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Quantum-safe security upgrades SIM and eSIM cards

Thales has successfully demonstrated a world-first capability that prepares 5G networks for the era of quantum computing. The test proved that SIM and eSIM cards can be remotely upgraded to support post-quantum cryptography, boosting security without disrupting services or user experience.

The breakthrough highlights the potential of crypto-agile networks to evolve securely as quantum threats emerge.

Replacing millions of devices is impractical, so Thales enables operators to deploy quantum-safe algorithms directly to existing devices. Remote upgrades preserve data and connectivity while instantly boosting security, keeping 5G networks resilient and trusted.

The demonstration reinforces Thales’ leadership in post-quantum cryptography, with dedicated research teams developing quantum-resistant methods and contributing to international standards, including NIST initiatives.

Operators can now protect long-term investments, secure critical services, and prepare for the next generation of quantum computing without operational disruptions.

Thales’ approach offers a practical roadmap for telecoms to adopt quantum-safe security today, ensuring continuity, trust, and resilience across mobile networks as digital threats evolve.

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