Meta

Manus acquisition signals Meta’s continued AI expansion

Meta Platforms has acquired Manus, a Singapore-based developer of general-purpose AI agents, as part of its continued push to expand artificial intelligence capabilities. The deal underscores Meta’s strategy of acquiring specialised AI firms to accelerate product development.

Manus, founded in China before relocating to Singapore, develops AI agents capable of performing tasks such as market research, coding, and data analysis. The company said it reached more than $100 million in annualised revenue within eight months of launch and was serving millions of users worldwide.

Meta said the acquisition will help integrate advanced automation into its consumer and enterprise offerings, including the Meta AI assistant. Manus will continue operating its subscription service, and its employees will join Meta’s teams.

Financial terms were not disclosed, but media reports valued the deal at more than $2 billion. Manus had been seeking funding at a similar valuation before being approached by Meta and had recently raised capital from international investors.

The acquisition follows a series of AI-focused deals by Meta, including investments in Scale AI and AI device start-ups. Analysts say the move highlights intensifying competition among major technology firms to secure AI talent and capabilities.

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Italy orders Meta to lift WhatsApp AI restrictions

Italy’s competition authority has ordered Meta to halt restrictions limiting rival AI chatbots on WhatsApp. Regulators say the measures may distort competition as Meta integrates its own AI services.

The Italian watchdog argues Meta’s conduct risks restricting market access and slowing technical development. Officials warned that continued enforcement could cause lasting harm to competition and consumer choice.

Meta rejected the ruling and confirmed plans to appeal, calling the decision unfounded. The company stated that WhatsApp Business was never intended to serve as a distribution platform for AI services.

The case forms part of a broader European push to scrutinise dominant tech firms. Regulators are increasingly focused on the integration of AI across platforms with entrenched market power.

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Meta restricts Congress AI videos in India

Meta has restricted access in India to two AI-generated videos posted by the Congress party. The clips depicted Prime Minister Narendra Modi alongside Gautam Adani, Chairman of the Adani Group.

The company stated that the content did not violate its community standards. Action followed takedown notices issued by Delhi Police under India’s information technology laws.

Meta warned that ignoring the orders could jeopardise safe harbour protections. Loss of those protections would expose platforms to direct legal liability.

The case highlights growing scrutiny of political AI content in India. Recent rule changes have tightened procedures for ordering online takedowns.

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Meta updates AI glasses with voice and music features

Meta has updated its AI smart glasses with a conversation-focused feature that amplifies voices in noisy environments. Users can adjust the volume by swiping to the right on the temple or through device settings.

The conversation-focused feature is designed for busy environments such as restaurants, trains or bars. It is similar to Apple AirPods’ Conversation Boost, which helps users focus on a single speaker.

The update also adds Spotify integration, allowing the glasses to play songs based on what the wearer sees, such as an album cover or festive decorations. The feature links visual cues with interactive actions in apps.

The software update (v21) will initially roll out to participants in Meta’s Early Access Program. The conversation-focused feature will initially be available in the US and Canada, while the Spotify feature is offered in English across multiple markets.

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Segment Anything adds audio as Meta unveils SAM Audio

Meta has introduced SAM Audio, a new AI model that uses intuitive prompts to isolate and segment sounds from complex audio recordings. The release extends the company’s Segment Anything collection beyond visuals into audio and video workflows.

SAM Audio allows users to separate sounds through text prompts, visual cues, or time-based selections. Creators can extract vocals or instruments, remove background noise, or isolate specific sound sources in recordings without specialised audio engineering tools.

Meta describes SAM Audio as a unified model designed around how people naturally think about sound. It supports combined text, visual, and time-based prompts, enabling flexible audio separation across music, podcasting, film, accessibility, and research.

Meta says the model achieves strong performance across diverse audio environments and is already being used internally to develop next-generation creative tools. The approach lowers technical barriers while expanding the range of possible audio editing applications.

SAM Audio is available through the Segment Anything Playground, where users can test the model with sample assets or upload their own files. Meta has also made the model available for download, signalling broader ambitions to make audio segmentation a core capability of its AI ecosystem.

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Mitigated ads personalisation coming to Meta platforms in the EU

Meta has agreed to introduce a less personalised ads option for Facebook and Instagram users in the EU, as part of efforts to comply with the bloc’s Digital Markets Act and address concerns over data use and user consent.

Under the revised model, users will be able to access Meta’s social media platforms without agreeing to extensive personal data processing for fully personalised ads. Instead, they can opt for an alternative experience based on significantly reduced data inputs, resulting in more limited ad targeting.

The option is set to roll out across the EU from January 2026. It marks the first time Meta has offered users a clear choice between highly personalised advertising and a reduced-data model across its core platforms.

The change follows months of engagement between Meta and Brussels after the European Commission ruled in April that the company had breached the DMA. Regulators stated that Meta’s previous approach had failed to provide users with a genuine and effective choice over how their data was used for advertising.

Once implemented, the Commission said it will gather evidence and feedback from Meta, advertisers, publishers, and other stakeholders. The goal is to assess the extent to which the new option is adopted and whether it significantly reshapes competition and data practices in the EU digital advertising market.

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Meta moves investment from metaverse to AI smart glasses

Meta is redirecting part of its metaverse spending towards AI-powered glasses and wearables, aiming to capitalise on the growing interest in these devices. The shift comes after years of substantial investment in virtual reality, which has yet to convince investors of its long-term potential fully.

Reports indicate that Meta plans to reduce its metaverse budget by up to 30 percent, a move that lifted its share price by more than 3.4 percent. The company stated it has no broader changes planned, while offering no clarification on whether the adjustment will lead to job cuts.

The latest AI glasses, launched in September, received strong early feedback for features such as an in-lens display that can describe scenes and translate text. Their debut has intensified competition, with several industry players, including firms in China, racing to develop smart glasses and wearable technology.

Meta continues to face scepticism surrounding the metaverse, despite investing heavily in VR headsets and its Horizon Worlds platform. Interest in AI has surged, prompting the company to place a greater focus on large AI models, including those integrated into WhatsApp, and on producing more advanced smart devices.

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Meta begins removing underage users in Australia

Meta has begun removing Australian users under 16 from Facebook, Instagram and Threads ahead of a national ban taking effect on 10 December. Canberra requires major platforms to block younger users or face substantial financial penalties.

Meta says it is deleting accounts it reasonably believes belong to underage teenagers while allowing them to download their data. Authorities expect hundreds of thousands of adolescents to be affected, given Instagram’s large cohort of 13 to 15 year olds.

Regulators argue the law addresses harmful recommendation systems and exploitative content, though YouTube has warned that safety filters will weaken for unregistered viewers. The Australian communications minister has insisted platforms must strengthen their own protections.

Rights groups have challenged the law in court, claiming unjust limits on expression. Officials concede teenagers may try using fake identification or AI-altered images, yet still expect platforms to deploy strong countermeasures.

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Meta expands global push against online scam networks

The US tech giant, Meta, outlined an expanded strategy to limit online fraud by combining technical defences with stronger collaboration across industry and law enforcement.

The company described scams as a threat to user safety and as a direct risk to the credibility of its advertising ecosystem, which remains central to its business model.

Executives emphasised that large criminal networks continue to evolve and that a faster, coordinated response is essential instead of fragmented efforts.

Meta presented recent progress, noting that more than 134 million scam advertisements were removed in 2025 and that reports about misleading advertising fell significantly in the last fifteen months.

It also provided details about disrupted criminal networks that operated across Facebook, Instagram and WhatsApp.

Facial recognition tools played a crucial role in detecting scam content that utilised images of public figures, resulting in an increased volume of removals during testing, rather than allowing wider circulation.

Cooperation with law enforcement remains central to Meta’s approach. The company supported investigations that targeted criminal centres in Myanmar and illegal online gambling operations connected to transfers through anonymous accounts.

Information shared with financial institutions and partners in the Global Signal Exchange contributed to the removal of thousands of accounts. At the same time, legal action continued against those who used impersonation or bulk messaging to deceive users.

Meta stated that it backs bipartisan legislation designed to support a national response to online fraud. The company argued that new laws are necessary to weaken transnational groups behind large-scale scam operations and to protect users more effectively.

A broader aim is to strengthen trust across Meta’s services, rather than allowing criminal activity to undermine user confidence and advertiser investment.

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Meta criticised for AI-generated adverts scams

Meta has faced criticism after numerous consumers reported being misled by companies using AI-generated adverts on Facebook and Instagram. The firms posed as UK businesses while shipping cheap goods from Asia, prompting claims that scams were ‘running rampant’ on the platforms.

Victims were persuaded by realistic adverts and AI-generated images but received poorly made clothing and jewellery. Several companies, including C’est La Vie, Mabel & Daisy, Harrison & Hayes, and Chester & Clare, were removed after investigations revealed fabricated backstories and fake shopfronts.

Consumer guides recommend vigilance, advising shoppers to check company websites, reviews, and use Trustpilot to verify legitimacy. Experts warn that overly perfect images, including AI-generated shopfronts or models, may signal fraudulent adverts.

Platforms such as Facebook and Instagram are urged to enforce stricter measures to prevent scams.

Meta stated it works with Stop Scams UK and encourages users to report suspicious adverts, while the Advertising Standards Authority continues to crack down on misleading online promotions.

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