TikTok is trialling a new feature called Footnotes in the United States, allowing users to add context to videos that may be misleading. The move mirrors the Community Notes system used by X, though TikTok will continue its own fact-checking programme in parallel.
Eligible adult users in the United States can apply to contribute Footnotes, and they will also be able to rate the helpfulness of others’ contributions.
Footnotes considered useful will appear publicly on TikTok, with wider users then able to vote on their value. The platform’s head of operations, Adam Presser, said the feature is designed to help users better understand complex topics, ongoing events, or content involving potentially misleading statistics.
The initiative builds on TikTok’s existing tools, including content labels, search banners, and partnerships with third-party fact-checkers such as AFP.
The announcement comes as TikTok’s parent company, ByteDance, continues negotiations with the US government to avoid a potential ban.
Talks over a sale have reportedly stalled amid rising tensions and new tariffs between Washington and Beijing.
While other tech giants such as Meta have scaled back fact-checking in favour of community-based moderation, TikTok is taking a combined approach to ensure greater content accuracy.
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