The US Department of Justice (DOJ) launched its opening arguments this week in a landmark antitrust trial against Google, aiming to curb the tech giant’s dominance in online search and prevent it from leveraging AI to entrench its position further.
Prosecutors argue that Google’s market control is bolstered by exclusive contracts, such as being the default smartphone search engine, and now by integrating AI tools that guide users back to its ecosystem.
The DOJ calls for decisive action, including the potential sale of Google’s Chrome browser and changes to its default settings agreements with device manufacturers.
Central to the DOJ’s argument is the concern that Google’s AI products, including its Gemini app installed on Samsung devices, create feedback loops reinforcing its search monopoly.
Court documents reveal that Google pays Samsung a significant monthly sum for this privilege, with the deal potentially extending into 2028.
The DOJ contends that remedies must be forward-looking to ensure competition as generative AI becomes increasingly intertwined with search.
Google, however, rejects the proposed measures as excessive. Its legal team argues that competitors perform well in AI without regulatory intervention and that forced divestitures or licensing obligations would harm innovation.
The company insists that AI falls outside the scope of the case, which is focused on traditional search, and has pledged to appeal any adverse ruling.
A key concern for Google is the DOJ’s suggestion that, should other remedies fail, the court could mandate the breakup of its Android mobile business, a move Google claims would disrupt the wider digital ecosystem.
DOJ officials emphasised that the legal remedies proposed are nonpartisan and reflect a consistent policy direction. Meanwhile, other tech giants, including Meta, are also under increasing scrutiny, with separate trials looming over market dominance and acquisitions.
