Publishing leaders and professionals have called for clearer copyright rules and industry standards for the use of AI in publishing, following discussions at the 2026 International Publishing Forum in Beijing.
The forum, held during the Beijing International Book Fair, brought together nearly 300 publishing executives and professionals from 26 countries and regions. It was jointly organised by the Publishers Association of China and the International Publishers Association.
Participants discussed how AI is reshaping publishing workflows, content production and distribution. They said AI should support, rather than replace, human creativity, with human-machine collaboration helping publishers improve efficiency and expand access to high-quality content.
Speakers also warned that the industry must protect intellectual property, preserve the authenticity and credibility of content, and support linguistic diversity as AI-generated material becomes more widely used.
Participants called for international cooperation on standards and copyright frameworks for AI applications in publishing. They said such rules should define rights and responsibilities, support fair compensation and ensure source traceability.
The discussions reflect growing concern in the publishing sector over how AI systems use copyrighted works, how original creators are recognised, and how publishers can maintain trust in content as synthetic media and automated production tools spread.
Why does it matter?
The forum highlights a central concern for creative industries: AI can improve publishing workflows and content distribution, but it also raises unresolved questions about copyright, attribution, compensation and authenticity. For publishers and authors, clear standards on source traceability and rights could become essential as AI-generated or AI-assisted content becomes more common.
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