Content Policy Archives | Page 168 of 223 | Digital Watch Observatory

European Central Bank joins Bluesky as Musk’s influence on X grows

The European Central Bank (ECB) has expanded its social media presence by joining Bluesky, a rival to Elon Musk’s X. A spokesperson stated that the move is part of a broader strategy to diversify communication channels following the adoption of other platforms last year. The ECB launched its Bluesky account by sharing an interview with chief economist Philip Lane, while confirming it will continue using X.

Musk, who has used X to promote political figures, recently endorsed Germany’s far-right Alternative for Germany party and has also backed Italy’s Prime Minister Giorgia Meloni. His influence has raised concerns among EU regulators, particularly over misinformation and political bias. Critics have also highlighted his opposition to diversity and climate policies, which contrasts with the ECB’s commitment to gender equality and environmental sustainability under President Christine Lagarde.

Bluesky, founded as an alternative to X, has seen a surge in users following recent political events, adding 2.5 million accounts after Donald Trump’s election victory. However, with 27 million users, it remains smaller than Threads and X, which have 252 million and 317 million active users, respectively. EU regulators have also flagged Bluesky for failing to disclose key details about its user base within the bloc.

Meta faces massive advertiser lawsuit after US Supreme Court decision

The US Supreme Court has rejected Meta’s attempt to block a massive class action lawsuit by advertisers accusing the company of inflating audience metrics. Advertisers claim Meta, the parent company of Facebook and Instagram, overstated the number of potential ad viewers, resulting in significant overcharges.

A lower court ruled that advertisers could seek damages collectively, stating Meta’s conduct was consistent across all affected parties. Plaintiffs, led by DZ Reserve and Cain Maxwell, argue Meta exaggerated potential audience figures by as much as 400%, focusing on social media accounts rather than unique users.

Meta challenged the decision, stating courts have rejected the ‘common course of conduct’ standard and that individual advertisers may not have relied on the figures. The company further criticised the court for excessive leniency when certifying class actions.

Potential damages could exceed $7 billion, covering millions of advertisers since 2014. Advertising remains Meta’s primary revenue source, with $116.1 billion generated in the first nine months of 2024.

Apple faces $1.8 billion UK lawsuit

Apple is defending itself against a $1.8 billion mass lawsuit in a London tribunal, accused of abusing its market dominance by charging app developers a 30% commission through its App Store. The lawsuit, brought on behalf of around 20 million UK iPhone and iPad users, claims the fees have unfairly inflated app costs for consumers.

Rachael Kent, the academic leading the case, argues Apple has leveraged its monopoly to exclude competition and impose restrictive terms on app developers. Apple’s lawyers counter that the fees reflect the benefits of its iOS ecosystem, emphasising its focus on security, privacy, and innovation. They also noted that most developers are exempt from paying commissions.

This trial marks the UK’s first class-action-style lawsuit against a tech giant under its evolving legal framework. Similar cases against Google, Meta, and Amazon are in progress, including a $1.1 billion lawsuit against Google over Play Store fees scheduled for later this year. The trial is expected to last seven weeks, with testimony from Apple’s CFO anticipated soon.

EU may expand probe into Elon Musk’s social network X

The European Union is considering expanding its investigation into Elon Musk’s social media platform X over potential content moderation breaches. The probe, launched in late 2023 under the Digital Services Act (DSA), relates partly to posts following Hamas’ attacks on Israel.

EU Commission Vice President Henna Virkkunen indicated the bloc is evaluating whether the investigation’s current scope is sufficient. Concerns have grown following Musk’s endorsement of far-right figures, including Germany’s Alternative for Germany candidate Alice Weidel, ahead of the country’s February elections.

The commission is also examining whether a live-streamed discussion between Musk and Weidel on X was unfairly promoted, potentially violating DSA rules by giving political advantage. X and the European Commission have yet to comment on the matter.

In July, EU regulators concluded that X breached the DSA, citing deceptive practices related to the platform’s blue checkmark system. Musk responded by welcoming a public legal confrontation to reveal the facts to European citizens.

UK launches probe into Google’s search practices

Britain’s antitrust regulator, the Competition and Markets Authority (CMA), has launched an investigation into Google’s search operations to assess their impact on consumers, businesses, and competition. With Google handling 90% of UK online searches and supporting over 200,000 businesses through advertising, the CMA aims to ensure fair competition and innovation in search services, said CMA chief Sarah Cardell.

The probe will evaluate whether Google’s dominant position restricts market entry and innovation, as well as whether it provides preferential treatment to its own services. The CMA will also investigate the company’s extensive collection and use of consumer data, including its role in AI services. The findings, expected within nine months, could lead to measures such as requiring Google to share data with rivals or giving publishers more control over their content.

Google has defended its role, stating that its search services foster innovation and help UK businesses grow. The company pledged to work constructively with the CMA to create rules that benefit both businesses and users. The investigation follows similar scrutiny in the US, where prosecutors have pushed for major reforms to curb Google’s dominance in online search.

Father of Molly Russell urges UK to strengthen online safety laws

Ian Russell, father of Molly Russell, has called on the UK government to take stronger action on online safety, warning that delays in regulation are putting children at risk. In a letter to Prime Minister Sir Keir Starmer, he criticised Ofcom’s approach to enforcing the Online Safety Act, describing it as a “disaster.” Russell accused tech firms, including Meta and X, of prioritising profits over safety and moving towards a more dangerous, unregulated online environment.

Campaigners argue that Ofcom’s guidelines contain major loopholes, particularly in addressing harmful content such as live-streamed material that promotes self-harm and suicide. While the government insists that tech companies must act responsibly, the slow progress of new regulations has raised concerns. Ministers acknowledge that additional legislation may be required as AI technology evolves, introducing new risks that could further undermine online safety.

Russell has been a prominent campaigner for stricter online regulations since his daughter’s death in 2017. Despite the Online Safety Act granting Ofcom the power to fine tech firms, critics believe enforcement remains weak. With concerns growing over the effectiveness of current safeguards, pressure is mounting on the government to act decisively and ensure platforms take greater responsibility in protecting children from harmful content.

Germany weighs exit from X over algorithm concerns

The German government is debating whether to delete its presence on X due to concerns that the platform’s algorithms encourage polarisation rather than balanced discourse. A government spokesperson confirmed that discussions are ongoing but noted that remaining on X allows access to a wide audience.

Elon Musk’s increasing support for far-right and anti-establishment parties in Europe has intensified scrutiny of the platform. His recent endorsement of Germany’s far-right AfD party, which is classified as extremist by German security services, has drawn criticism. Several German institutions, including universities and trade unions, have already left X in protest.

Government officials insist that their concerns about X are not directly linked to Musk’s political involvement but rather to broader issues surrounding the platform’s influence on public discourse. Compliance with European regulations, particularly in the lead-up to elections, remains under Brussels’ jurisdiction.

China to tighten oversight of online platforms and livestream e-commerce

China’s State Administration for Market Regulation (SAMR) announced plans to strengthen regulations on online platforms and the growing livestream e-commerce sector. The move aims to foster fair competition, protect smaller businesses, and improve consumer trust, according to SAMR Deputy Head Shu Wei.

At a press briefing, Shu highlighted plans to enhance transparency, reduce merchants’ operational costs, and address concerns over platform practices that disrupt fair competition. The regulator aims to improve existing frameworks to safeguard merchants’ and consumers’ rights against platform rule abuse.

The SAMR also intends to crack down on deceptive marketing in livestream e-commerce, a sector experiencing rapid growth but facing criticism for misleading tactics. The initiative is expected to address dishonest practices while ensuring a healthier and more balanced market environment.

Lemon8 gains popularity amid TikTok uncertainty

As the possibility of a US TikTok ban looms, social media influencers are increasingly turning to Lemon8, a new app owned by TikTok’s parent company, ByteDance, as a potential alternative. Lemon8, which launched in the US and UK in 2023, combines the best aspects of Instagram and Pinterest, offering a “lifestyle community” with an emphasis on aesthetically pleasing images, videos, and lifestyle topics like beauty, fashion, food, travel, and pets. With over 1 million daily active users in the US, it has quickly gained traction, especially among Gen Z users.

Influencers are particularly drawn to Lemon8’s integration with TikTok, allowing creators to easily cross-post and boost engagement. Despite the platform’s appeal, however, Lemon8’s future remains uncertain. Like TikTok, it is owned by ByteDance, making it potentially subject to the same US regulations, including a law requiring the company to divest from TikTok or face a ban. This uncertainty is causing anxiety among creators who fear the loss of their primary platform and are seeking safer options like Lemon8.

The app itself is gaining attention for its simplicity and visual appeal. Lemon8 stands out by offering a quieter, less chaotic environment compared to the bustling, ad-heavy content on Instagram and TikTok. Its user interface is designed for easy scrolling, and the app encourages creativity through tools that enhance text, stickers, and music, making posts feel inspirational. While it’s still early days, Lemon8 offers a nostalgic, aesthetically curated space for users who may be growing weary of the larger social media giants.

Though the app is still new, it could provide a refreshing change from the current social media landscape, where content can often feel oversaturated or too commercialised. For now, Lemon8 offers a simpler, more intentional way to engage with online content—a return to a more “authentic” era of social media, reminiscent of earlier Instagram days. Whether it will succeed in the long term remains to be seen, but for now, it’s carving out a niche for users seeking a quieter digital space.

Supreme Court weighs TikTok ban amid national security concerns

The US Supreme Court on Friday appeared inclined to uphold a law requiring a sale or ban of TikTok in the United States by January 19, citing national security risks tied to its Chinese parent company, ByteDance. Justices questioned TikTok’s potential role in enabling the Chinese government to collect data on its 170 million American users and influence public opinion covertly. Chief Justice John Roberts and others expressed concerns about China’s potential to exploit the platform, while also probing implications for free speech protections under the First Amendment.

The law, passed with bipartisan support and signed by outgoing President Joe Biden, has been challenged by TikTok, ByteDance, and app users who argue it infringes on free speech. TikTok’s lawyer, Noel Francisco, warned that without a resolution or extension by President-elect Donald Trump, the platform would likely shut down on January 19. Francisco emphasised TikTok’s role as a key platform for expression and called for at least a temporary halt to the law.

Liberal and conservative justices alike acknowledged the tension between national security and constitutional rights. Justice Elena Kagan raised historical parallels to Cold War-era restrictions, while Justice Brett Kavanaugh highlighted the long-term risks of data collection. Solicitor General Elizabeth Prelogar, representing the Biden administration, argued that TikTok’s foreign ownership poses a grave threat, enabling covert manipulation and espionage. She defended Congress’s right to act in the interest of national security.

With global trade tensions and fears of digital surveillance mounting, the Supreme Court’s decision will have wide-ranging implications for technology, free speech, and US-China relations. The court is now considering whether to grant a temporary stay, providing Trump’s incoming administration an opportunity to address the issue politically.