OpenAI

OpenAI rolls out pet-centric AI video features and social tools in Sora

OpenAI has announced significant enhancements to its text-to-video app Sora. The update introduces new features including pet and object ‘cameos’ in AI-generated videos, expanded video editing tools, social sharing elements and a forthcoming Android version of the app.

Using the new pet cameo feature, users will be able to upload photos of their pets or objects and then incorporate them into animated video scenes generated by Sora. The objective is to deepen personalisation and creative expression by letting users centre their own non-human characters.

Sora is also gaining editing capabilities that simplify the creation process. Users can remix existing videos, apply stylistic changes, and integrate social-type features like feeds where others’ creations can be viewed and shared. The Android app is noted as ‘coming soon’ which expands Sora’s accessibility beyond the iOS/web initial release.

The move reflects OpenAI’s strategy to transition Sora from an experimental novelty into a more fully featured social video product. By enabling user-owned content (pets/objects), expanding sharing functionality and broadening platform reach, Sora is positioned to compete in the generative video and social media landscape.

At the same time, the update raises questions around content use, copyright (especially when user-owned pets or objects are included), deepfake risks, and moderation. Given Sora’s prior scrutiny over synthetic media, the expansion into more personalised video may prompt further regulatory or ethical review.

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Sky acquisition by OpenAI signals ChatGPT’s push into native workflows

OpenAI acquired Software Applications Incorporated, the maker of Sky, to accelerate the development of interfaces that understand context, adapt to intent, and act across apps. Sky’s macOS layer sees what’s on screen and executes tasks. Its team joins OpenAI to bake these capabilities into ChatGPT.

Sky turns the Mac into a cooperative workspace for writing, planning, coding, and daily tasks. It can control native apps, invoke workflows, and ground actions in on-screen context. That tight integration now becomes a core pillar of ChatGPT’s product roadmap.

OpenAI says the goal is capability plus usability: not just answers, but actions completed in your tools. VP Nick Turley framed it as moving from prompts to productivity. Expect ChatGPT features that feel ambient, proactive, and native on desktop.

Sky’s founders say large language models finally enable intuitive, customizable computing. CEO Ari Weinstein described Sky as a layer that ‘floats’ over your desktop, helping you think and create. OpenAI plans to bring that experience to hundreds of millions of users.

A disclosure notes that a fund associated with Sam Altman held a passive stake in Software Applications Incorporated. Nick Turley and Fidji Simo led the deal. OpenAI’s independent Transaction and Audit Committees reviewed and approved the acquisition.

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South Korea moves to lead the AI era with OpenAI’s economic blueprint

Poised to become a global AI powerhouse, South Korea has the right foundations in place: advanced semiconductor production, robust digital infrastructure, and a highly skilled workforce.

OpenAI’s new Economic Blueprint for Korea sets out how the nation can turn those strengths into broad, inclusive growth through scaled and trusted AI adoption.

The blueprint builds on South Korea’s growing momentum in frontier technology.

Following OpenAI’s first Asia–Pacific country partnership, initiatives such as Stargate with Samsung and SK aim to expand advanced memory supply and explore next-generation AI data centres alongside the Ministry of Science and ICT.

A new OpenAI office in Seoul, along with collaboration with Seoul National University, further signals the country’s commitment to becoming an AI hub.

A strategy that rests on two complementary paths: building sovereign AI capabilities in infrastructure, data governance, and GPU supply, while also deepening cooperation with frontier developers like OpenAI.

The aim is to enhance operational maturity and cost efficiency across key industries, including semiconductors, shipbuilding, healthcare, and education.

By combining domestic expertise with global partnerships, South Korea could boost productivity, improve welfare services, and foster regional growth beyond Seoul. With decisive action, the nation stands ready to transform from a fast adopter into a global standard-setter for safe, scalable AI systems.

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OpenAI outlines Japan’s AI Blueprint for inclusive economic growth

A new Japan Economic Blueprint released by OpenAI sets out how AI can power innovation, competitiveness, and long-term prosperity across the country. The plan estimates that AI could add more than ¥100 trillion to Japan’s economy and raise GDP by up to 16%.

Centred on inclusive access, infrastructure, and education, the Blueprint calls for equal AI opportunities for citizens and small businesses, national investment in semiconductors and renewable energy, and expanded lifelong learning to build an adaptive workforce.

AI is already reshaping Japanese industries from manufacturing and healthcare to education and public administration. Factories reduce inspection costs, schools use ChatGPT Edu for personalised teaching, and cities from Saitama to Fukuoka employ AI to enhance local services.

OpenAI suggests that the focus of Japan on ethical and human-centred innovation could make it a model for responsible AI governance. By aligning digital and green priorities, the report envisions technology driving creativity, equality, and shared prosperity across generations.

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UK data stays in the UK as OpenAI rolls out residency

OpenAI will offer UK data residency for API Platform, ChatGPT Enterprise, and ChatGPT Edu from October 24. The option, announced by Deputy PM David Lammy, is tied to a Ministry of Justice partnership. The government says it boosts privacy, security, and resilience for public services and business.

Lammy will unveil the ‘sovereign capability’ at OpenAI Frontiers, citing early MoJ efficiency gains. Over 1,000 probation officers will use Justice Transcribe to record and auto-transcribe offender meetings. Hours of admin shift to AI so staff can focus on supervision and public protection.

OpenAI CEO Sam Altman says UK usage has quadrupled in the past year. The company pitches AI as a way to save time and lift productivity across sectors. MoJ pilots have sparked interest from other departments, with broader adoption expected.

Data residency is a key blocker for regulated sectors, and this move aims to address that gap. Keeping data within the UK can simplify compliance and reduce perceived risk. It also underpins continuity plans by localising sensitive workloads.

ChatGPT Atlas, an AI-first web browser, was also announced this week. Its arrival could nudge users away from keyword searches toward conversational answers. OpenAI faces rivals Anthropic, Perplexity, and big tech incumbents in that shift.

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OpenAI launches ChatGPT Atlas web browser

OpenAI has launched ChatGPT Atlas, a web browser built around ChatGPT to help users work and explore online more efficiently. The browser lets ChatGPT operate directly on webpages, using past conversations and browsing context to assist with tasks without copying and pasting.

Early testers say it streamlines research, study, and productivity by providing instant AI support alongside the content they are viewing.

Atlas introduces browser memories, letting ChatGPT recall context from visited sites to improve responses and automate tasks. Users stay in control, with the ability to view, archive, or delete memories. 

Agent mode allows ChatGPT to perform tasks such as researching, summarising, or planning events while browsing. Safety is a priority, with safeguards to prevent unauthorised actions and options to operate in logged-out mode.

The browser is available worldwide on macOS for Free, Plus, Pro, and Go users, with Windows, iOS, and Android support coming soon. OpenAI plans to add multi-profile support, better developer tools, and improved app discoverability, advancing an agent-driven web experience with seamless AI integration.

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OpenAI strengthens controls after Bryan Cranston deepfake incident

Bryan Cranston is grateful that OpenAI tightened safeguards on its video platform Sora 2. The Breaking Bad actor raised concerns after users generated videos using his voice and image without permission.

Reports surfaced earlier this month showing Sora 2 users creating deepfakes of Cranston and other public figures. Several Hollywood agencies criticised OpenAI for requiring individuals to opt out of replication instead of opting in.

Major talent agencies, including UTA and CAA, co-signed a joint statement with OpenAI and industry unions. They pledged to collaborate on ethical standards for AI-generated media and ensure artists can decide how they are represented.

The incident underscores growing tension between entertainment professionals and AI developers. As generative video tools evolve, performers and studios are demanding clear boundaries around consent and digital replication.

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ChatGPT to exit WhatsApp after Meta policy change

OpenAI says ChatGPT will leave WhatsApp on 15 January 2026 after Meta’s new rules banning general-purpose AI chatbots on the platform. ChatGPT will remain available on iOS, Android, and the web, the company said.

Users are urged to link their WhatsApp number to a ChatGPT account to preserve history, as WhatsApp doesn’t support chat exports. OpenAI will also let users unlink their phone numbers after linking.

Until now, users could message ChatGPT on WhatsApp to ask questions, search the web, generate images, or talk to the assistant. Similar third-party bots offered comparable features.

Meta quietly updated WhatsApp’s business API to prohibit AI providers from accessing or using it, directly or indirectly. The change effectively forces ChatGPT, Perplexity, Luzia, Poke, and others to shut down their WhatsApp bots.

The move highlights platform risk for AI assistants and shifts demand toward native apps and web. Businesses relying on WhatsApp AI automations will need alternatives that comply with Meta’s policies.

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Lehane backs OpenAI’s Australia presence as AI copyright debate heats up

OpenAI signalled a break with Australia’s tech lobby on copyright, with global affairs chief Chris Lehane telling SXSW Sydney the company’s models are ‘going to be in Australia, one way or the other’, regardless of reforms or data-mining exemptions.

Lehane framed two global approaches: US-style fair use that enables ‘frontier’ AI, versus a tighter, historical copyright that narrows scope, saying OpenAI will work under either regime. Asked if Australia risked losing datacentres without loser laws, he replied ‘No’.

Pressed on launching and monetising Sora 2 before copyright issues are settled, Lehane argued innovation precedes adaptation and said OpenAI aims to ‘benefit everyone’. The company paused videos featuring Martin Luther King Jr.’s likeness after family complaints.

Lehane described the US-China AI rivalry as a ‘very real competition’ over values, predicting that one ecosystem will become the default. He said US-led frontier models would reflect democratic norms, while China’s would ‘probably’ align with autocratic ones.

To sustain a ‘democratic lead’, Lehane said allies must add gigawatt-scale power capacity each week to build AI infrastructure. He called Australia uniquely positioned, citing high AI usage, a 30,000-strong developer base, fibre links to Asia, Five Eyes membership, and fast-growing renewables.

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Adult erotica tests OpenAI’s safety claims

OpenAI will loosen some ChatGPT rules, letting users make replies friendlier and allowing erotica for verified adults. Altman framed the shift as ‘treat adult users like adults’, tied to stricter age-gating. The move follows months of new guardrails against sycophancy and harmful dynamics.

The change arrives after reports of vulnerable users forming unhealthy attachments to earlier models. OpenAI has since launched GPT-5 with reduced sycophancy and behaviour routing, plus safeguards for minors and a mental-health council. Critics question whether evidence justifies loosening limits so soon.

Erotic role-play can boost engagement, raising concerns that at-risk users may stay online longer. Access will be restricted to verified adults via age prediction and, if contested, ID checks. That trade-off intensifies privacy tensions around document uploads and potential errors.

It is unclear whether permissive policies will extend to voice, image, or video features, or how regional laws will apply to them. OpenAI says it is not ‘usage-maxxing’ but balancing utility with safety. Observers note that ambitions to reach a billion users heighten moderation pressures.

Supporters cite overdue flexibility for consenting adults and more natural conversation. Opponents warn normalising intimate AI may outpace evidence on mental-health impacts. Age checks can fail, and vulnerable users may slip through without robust oversight.

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