ai

Ooredoo launches local AI cloud service in Qatar

Ooredoo has unveiled a new sovereign AI cloud service powered by NVIDIA Hopper GPUs, hosted locally in Qatar’s data centres. The move supports the country’s broader aim to advance digital transformation and position itself as a regional leader in AI innovation.

The service accelerates AI adoption across key sectors such as energy, finance, logistics, healthcare and smart cities. As an NVIDIA Cloud Partner, Ooredoo now provides customers access to cutting-edge GPU technology and the NVIDIA AI Enterprise platform for developing and scaling AI solutions.

Use cases include real-time financial analysis, supply chain optimisation and chatbot development, all supported by high-performance cloud computing infrastructure operated by Syntys. These capabilities aim to deliver robust local AI services that meet national security and sovereignty requirements.

The initiative aligns with the Qatar Digital Agenda 2030 and the National AI Strategy, which advocate for local hosting, advanced digital infrastructure and responsible AI development. Ooredoo’s CEO, Sheikh Ali Bin Jabor Al-Thani, said the project will drive economic growth and innovation across all levels of society.

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Vietnam adopts AI in elite sports training

Vietnam is integrating AI technology into its national sports training programmes to improve performance in international competitions. A new partnership between the Sports Authority of Việt Nam (SAV) and Dreamax Company will see AI applied from 2025 to 2030.

The Vietnamese technology will analyse performance data, monitor adaptation to training, and predict injury risk using devices that collect environmental and spatial indicators. The first implementations are set to begin next week, marking a shift towards data-driven performance evaluation and coaching.

SAV Director Nguyễn Danh Hoàng Việt said the initiative addresses outdated systems and builds on the country’s recent sporting successes by offering more sophisticated and personalised training. Dreamax stated that the AI system supports national management and provides public insight into sporting progress.

Collected data, managed as national security information, will be analysed to measure the programme’s impact over its first year. If successful, the AI-based approach may expand to other teams as Vietnam targets greater achievements in future Asian Games and Olympic events.

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AI tool could change marine forecasting methods

An AI-driven forecasting tool developed by the Met Office and the University of Exeter is poised to reshape how marine operations are planned. The low-cost model, MaLCOM, has successfully predicted ocean currents in the Gulf of Mexico.

Designed initially to forecast regional wave patterns around the UK, the framework’s adaptability is now helping model ocean currents in new environments.

The tool’s ability to run on a laptop makes it highly accessible, offering real-time insights that could aid offshore energy.

Researchers emphasise the importance of the model’s transparency, which allows users to inspect how it processes data and generates forecasts. This design supports trust in its outputs and offers a strong foundation for ongoing development.

The project began five years ago and has grown through collaboration between academia, government and industry.

Its recent recognition with the ASCE Offshore Technology Conference Best Paper Award underscores the value of partnerships in accelerating progress in AI-based weather and climate tools.

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Council of Europe picks Jylo to power AI platform

The Council of Europe has chosen Jylo, a European enterprise AI provider, to support over 3,000 users across its organisation.

The decision followed a competitive selection process involving multiple AI vendors, with Jylo standing out for its regulatory compliance and platform adaptability.

As Europe’s leading human rights body, the Council aims to use AI responsibly to support its legal and policy work. Jylo’s platform will streamline document-based workflows and reduce administrative burdens, helping staff focus on critical democratic and legal missions.

Leaders from both Jylo and the Council praised the collaboration. Jylo CEO Shawn Curran said the partnership reflects shared values around regulatory compliance and innovation.

The Council’s CIO, John Hunter, described Jylo’s commitment to secure AI as a perfect fit for the institution’s evolving digital strategy.

Jylo’s AI Assistant and automation features are designed specifically for knowledge-driven organisations. The rollout is expected to strengthen the Council’s internal efficiency and reinforce Jylo’s standing as a trusted AI partner across the European public and legal sectors.

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Spotify hit by AI band hoax controversy

A band called The Velvet Sundown has gone viral on Spotify, gaining over 850,000 monthly listeners, yet almost nothing is known about the people behind it.

With no live performances, interviews, or social media presence for its supposed members, the group has fuelled growing speculation that both it and its music may be AI-generated.

The mystery deepened after Rolling Stone first reported that a spokesperson had admitted the tracks were made using an AI tool called Suno, only to later reveal the spokesperson himself was fake.

The band denies any connection to the individual, stating on Spotify that the account impersonating them on X is also false.

AI detection tools have added to the confusion. Rival platform Deezer flagged the music as ‘100% AI-generated’, although Spotify has remained silent.

While CEO Daniel Ek has said AI music isn’t banned from the platform, he expressed concerns about mimicking real artists.

The case has reignited industry fears over AI’s impact on musicians. Experts warn that public trust in online content is weakening.

Musicians and advocacy groups argue that AI is undercutting creativity by training on human-made songs without permission. As copyright battles continue, pressure is mounting for stronger government regulation.

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AI errors are creating new jobs for human experts

A growing number of writers and developers are finding steady work correcting the flawed outputs of AI systems that businesses use.

From bland marketing copy to broken website code, over-reliance on AI tools like ChatGPT is causing costly setbacks that require human intervention.

In Arizona, writer Sarah Skidd was paid $100 an hour to rewrite poor-quality website text initially produced by AI entirely.

Her experience is echoed by other professionals who now spend most of their time reworking AI content rather than writing from scratch.

UK digital agency owner Sophie Warner reports that clients increasingly use AI-generated code, which has sometimes crashed websites and left businesses vulnerable to security risks. The resulting fixes often take longer and cost more than hiring an expert.

Experts warn that businesses adopt AI too hastily, without proper infrastructure or understanding its limitations.

While AI offers benefits, poor implementation can lead to reputational damage, increased costs, and a growing dependence on professionals to clean up the mess.

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Ari Aster warns of AI’s creeping normality ahead of Eddington release

Ari Aster, the director behind Hereditary and Midsommar, is sounding the alarm on AI. In a recent Letterboxd interview promoting his upcoming A24 film Eddington, Aster described his growing unease with AI.

He framed it as a quasi-religious force reshaping reality in ways that are already irreversible. ‘If you talk to these engineers… they talk about AI as a god,’ said Aster. ‘They’re very worshipful of this thing. Whatever space there was between our lived reality and this imaginal reality — that’s disappearing.’

Aster’s comments suggest concern not just about the technology, but about the mindset surrounding its development. Eddington, set during the COVID-19 pandemic, is a neo-Western dark comedy.
It stars Joaquin Phoenix and Pedro Pascal as a sheriff and a mayor locked in a bitter digital feud.

The film reflects Aster’s fears about the dehumanising impact of modern technology. He drew from the ideas of media theorist Marshall McLuhan, referencing his phrase: ‘Man is the sex organ of the machine world.’ Aster asked, ‘Is this technology an extension of us, are we extensions of this technology, or are we here to usher it into being?’

The implication is clear: AI may not simply assist humanity—it might define it. Aster’s films often explore existential dread and loss of control. His perspective on AI taps into similar fears, but in real life. ‘The most uncanny thing about it is that it’s less uncanny than I want it to be,’ he said.

‘I see AI-generated videos, and they look like life. The longer we live in them, the more normal they become.’ The normalisation of artificial content strikes at the core of Aster’s unease. It also mirrors recent tensions in Hollywood over AI’s role in creative industries.

In 2023, WGA and SAG-AFTRA fought for protections against AI-generated scripts and likenesses. Their strike shut down the industry for months, but won language limiting AI use.

The battles highlighted the same issue Aster warns of—losing artistic agency to machines. ‘What happens when content becomes so seamless, it replaces real creativity?’ he seems to ask.

‘Something huge is happening right now, and we have no say in it,’ he said. ‘I can’t believe we’re actually going to live through this and see what happens. Holy cow.’ Eddington is scheduled for release in the United States on 18 July 2025.

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Southern Water uses AI to cut sewer floods

AI used in the sewer system has helped prevent homes in West Sussex from flooding, Southern Water has confirmed. The system was able to detect a fatberg in East Lavington before it caused damage.

The AI monitors sewer flow patterns and distinguishes between regular use, rainfall and developing blockages. On 16 June, digital sensors flagged an anomaly—leading teams to clear the fatberg before wastewater could flood gardens or homes.

‘We’re spotting hundreds of potential blockages before it’s too late,’ said Daniel McElhinney, proactive operations control manager at Southern Water. AI has reduced internal flooding by 40% and external flooding by 15%, the utility said.

Around 32,000 sewer level monitors are in place, checking for unusual flow activity that could signal a blockage or leak. Blocked sewers remain the main cause of pollution incidents, according to the company.

‘Most customers don’t realise the average sewer is only the size of an orange,’ McElhinney added. Even a small amount of cooking fat, combined with unflushable items, can lead to fatbergs and serious disruption.

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Deepfake abuse in schools raises legal and ethical concerns

Deepfake abuse is emerging as a troubling form of peer-on-peer harassment in schools, targeting mainly girls with AI-generated explicit imagery. Tools that once required technical skill are now easily accessible to young people, allowing harmful content to be created and shared in seconds.

Though all US states and Washington, D.C. have laws addressing the distribution of nonconsensual intimate images, many do not cover AI-generated content or address the fact that minors are often both victims and perpetrators.

Some states have begun adapting laws to include proportional sentencing and behavioural interventions for minors. Advocates argue that education on AI, consent and digital literacy is essential to address the root causes and help young people understand the consequences of their actions.

Regulating tech platforms and app developers is also key, as companies continue to profit from tools used in digital exploitation. Experts say schools, families, lawmakers and platforms must share responsibility for curbing the spread of AI-generated abuse and ensuring support for those affected.

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New digital stylist reshapes Mango’s e-commerce experience

Mango has launched a new AI-powered personal stylist designed to elevate the online shopping experience. Called Mango Stylist, the tool offers fashion advice and outfit suggestions based on each user’s preferences, creating a more interactive and intuitive way to browse.

Available through the Mango app and Instagram chat, the assistant uses natural language to provide styling tips and product recommendations tailored to the individual. It builds on Mango’s previous investment in generative AI and complements its existing customer service assistant, Iris.

The rollout is part of Mango’s broader 4E Strategic Plan, which prioritises technological innovation and customer engagement. By integrating Mango Stylist into its e-commerce platforms, the brand aims to streamline shopping and drive value across key markets, including the UK, Spain, Germany and the US.

Behind the scenes, Mango’s digital, data, and fashion teams collaborated on the project, drawing from over 15 machine learning platforms to fine-tune everything from pricing to product suggestions. The fashion chain sees this development as a major step towards delivering a seamless hybrid shopping experience.

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