Human rights principles

OpenAI ads in ChatGPT signal a shift in conversational advertising

The AI firm, OpenAI, plans to introduce advertising within ChatGPT for logged-in adult users, marking a structural shift in how brands engage audiences through conversational interfaces.

Ads would be clearly labelled and positioned alongside responses, aiming to replace interruption-driven formats with context-aware brand suggestions delivered during moments of active user intent.

Industry executives describe conversational AI advertising as a shift from exposure to earned presence, in which brands must provide clarity or utility to justify inclusion.

Experts warn that trust remains fragile, as AI recommendations carry the weight of personal consultation, and undisclosed commercial influence could prompt rapid user disengagement instead of passive ad avoidance.

Regulators and marketers alike highlight risks linked to dark patterns, algorithmic framing and subtle manipulation within AI-mediated conversations.

As conversational systems begin to shape discovery and decision-making, media planning is expected to shift toward intent-led engagement, authority-building, and transparency, reshaping digital advertising economics beyond search rankings and impression-based buying.

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Ransomware attack on Under Armour leads to massive customer data exposure

Under Armour is facing growing scrutiny following the publication of customer data linked to a ransomware attack disclosed in late 2025.

According to breach verification platform Have I Been Pwned, a dataset associated with the incident appeared on a hacking forum in January, exposing information tied to tens of millions of customers.

The leaked material reportedly includes 72 million email addresses alongside names, dates of birth, location details and purchase histories. Security analysts warn that such datasets pose risks that extend far beyond immediate exposure, particularly when personal identifiers and behavioural data are combined.

Experts note that verified customer information linked to a recognised brand can enable compelling phishing and fraud campaigns powered by AI tools.

Messages referencing real transactions or purchase behaviour can blur the boundary between legitimate communication and malicious activity, increasing the likelihood of delayed victimisation.

The incident has also led to legal action against Under Armour, with plaintiffs alleging failures in safeguarding sensitive customer information. The case highlights how modern data breaches increasingly generate long-term consequences rather than immediate technical disruption.

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Higher education urged to lead on AI skills and ethics

AI is reshaping how people work, learn and participate in society, prompting calls for universities to take a more active leadership role. A new book by Juan M. Lavista Ferres of Microsoft’s AI Economy Institute argues that higher education institutions must move faster to prepare students for an AI-driven world.

Balancing technical training with long-standing academic values remains a central challenge. Institutions are encouraged to teach practical AI skills while continuing to emphasise critical thinking, communication and ethical reasoning.

AI literacy is increasingly seen as essential for both employment and daily life. Early labour market data suggests that AI proficiency is already linked to higher wages, reinforcing calls for higher education institutions to embed AI education across disciplines rather than treating it as a specialist subject.

Developers, educators and policymakers are also urged to improve their understanding of each other’s roles. Technical knowledge must be matched with awareness of AI’s social impact, while non-technical stakeholders need clearer insight into how AI systems function.

Closer cooperation between universities, industry and governments is expected to shape the next phase of AI adoption. Higher education institutions are being asked to set recognised standards for AI credentials, expand access to training, and ensure inclusive pathways for diverse learners.

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Generative AI fuels surge in online fraud risks in 2026

Online scams are expected to surge in 2026, overtaking ransomware as the top cyber-risk, the World Economic Forum warned, driven by the growing use of generative AI.

Executives are increasingly concerned about AI-driven scams that are easier to launch and harder to detect than traditional cybercrime. WEF managing director Jeremy Jurgens said leaders now face the challenge of acting collectively to protect trust and stability in an AI-driven digital environment.

Consumers are also feeling the impact. An Experian report found 68% of people now see identity theft as their main concern, while US Federal Trade Commission data shows consumer fraud losses reached $12.5 billion in 2024, up 25% year on year.

Generative AI is enabling more convincing phishing, voice cloning, and impersonation attempts. The WEF reported that 62% of executives experienced phishing attacks, 37% encountered invoice fraud, and 32% reported identity theft, with vulnerable groups increasingly targeted through synthetic content abuse.

Experts warn that many organisations still lack the skills and resources to defend against evolving threats. Consumer groups advise slowing down, questioning urgent messages, avoiding unsolicited requests for information, and verifying contacts independently to reduce the risk of generative AI-powered scams.

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UK launches software security ambassadors scheme

The UK government has launched the Software Security Ambassadors Scheme to promote stronger software security practices nationwide. The initiative is led by the Department for Science, Innovation and Technology and the National Cyber Security Centre.

In the UK, participating organisations commit to championing the new Software Security Code of Practice within their industries. Signatories agree to lead by example through secure development, procurement and advisory practices, while sharing lessons learned to strengthen national cyber resilience.

The scheme aims to improve transparency and risk management across UK digital supply chains. Software developers are encouraged to embed security throughout the whole lifecycle, while buyers are expected to incorporate security standards into procurement processes.

Officials say the approach supports the UK’s broader economic and security goals by reducing cyber risks and increasing trust in digital technologies. The government believes that better security practices will help UK businesses innovate safely and withstand cyber incidents.

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Davos roundtable calls for responsible AI growth

Leaders from the tech industry, academia, and policy circles met at a TIME100 roundtable in Davos, Switzerland, on 21 January to discuss how to pursue rapid AI progress without sacrificing safety and accountability. The conversation, hosted by TIME CEO Jessica Sibley, focused on how AI should be built, governed, and used as it becomes more embedded in everyday life.

A major theme was the impact of AI-enabled technology on children. Jonathan Haidt, an NYU Stern professor and author of The Anxious Generation, argued that the key issue is not total avoidance but the timing and habits of exposure. He suggested children do not need smartphones until at least high school, emphasising that delaying access can help protect brain development and executive function.

Yoshua Bengio, a professor at the Université de Montréal and founder of LawZero, said responsible innovation depends on a deeper scientific understanding of AI risks and stronger safeguards built into systems from the start. He pointed to two routes, consumer and societal demand for ‘built-in’ protections, and government involvement that could include indirect regulation through liability frameworks, such as requiring insurance for AI developers and deployers.

Participants also challenged the idea that geopolitical competition should justify weaker guardrails. Bengio argued that even rivals share incentives to prevent harmful outcomes, such as AI being used for cyberattacks or the development of biological weapons, and said coordination between major powers is possible, drawing a comparison to Cold War-era cooperation on nuclear risk reduction.

The roundtable linked AI risks to lessons from social media, particularly around attention-driven business models. Bill Ready, CEO of Pinterest, said engagement optimisation can amplify divisions and ‘prey’ on negative human impulses, and described Pinterest’s shift away from maximising view time toward maximising user outcomes, even if it hurts short-term metrics.

Several speakers argued that today’s alignment approach is too reactive. Stanford computer scientist Yejin Choi warned that models trained on the full internet absorb harmful patterns and then require patchwork fixes, urging exploration of systems that learn moral reasoning and human values more directly from the outset.

Kay Firth-Butterfield, CEO of Good Tech Advisory, added that wider AI literacy, shaped by input from workers, parents, and other everyday users, should underpin future certification and trust in AI tools.

Diplo is live reporting on all sessions from the World Economic Forum 2026 in Davos.

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Microsoft restores Exchange and Teams after Microsoft 365 disruption

The US tech giant, Microsoft, investigated a service disruption affecting Exchange Online, Teams and other Microsoft 365 services after users reported access and performance problems.

An incident that began late on Wednesday affected core communication tools used by enterprises for daily operations.

Engineers initially focused on diagnosing the fault, with Microsoft indicating that a potential third-party networking issue may have interfered with access to Outlook and Teams.

During the disruption, users experienced intermittent connectivity failures, latency and difficulties signing in across parts of the Microsoft 365 ecosystem.

Microsoft later confirmed that service access had been restored, although no detailed breakdown of the outage scope was provided.

The incident underlined the operational risks associated with cloud productivity platforms and the importance of transparency and resilience in enterprise digital infrastructure.

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Anthropic releases new constitution shaping Claude’s AI behaviour

Anthropic has published a new constitution for its AI model Claude, outlining the values, priorities, and behavioural principles designed to guide its development. Released under a Creative Commons licence, the document aims to boost transparency while shaping Claude’s learning and reasoning.

The constitution plays a central role in training, guiding how Claude balances safety, ethics, compliance, and helpfulness. Rather than rigid rules, the framework explains core principles, enabling AI systems to generalise and apply nuanced judgment.

Anthropic says this approach supports more responsible decision-making while improving adaptability.

The updated framework also enables Claude to refine its own training through synthetic data generation and self-evaluation. Using the constitution in training helps future Claude models align behaviour with human values while maintaining safety and oversight.

Anthropic described the constitution as a living document that will evolve alongside AI capabilities. External feedback and ongoing evaluation will guide updates to strengthen alignment, transparency, and responsible AI development.

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GPT-5.2 shows how AI can generate real-world cyber exploits

Advanced language models have demonstrated the ability to generate working exploits for previously unknown software vulnerabilities. Security researcher Sean Heelan tested two systems built on GPT-5.2 and Opus 4.5 by challenging them to exploit a zero-day flaw in the QuickJS JavaScript interpreter.

Across multiple scenarios with varying security protections, GPT-5.2 completed every task, while Opus 4.5 failed only 2. The systems produced more than 40 functional exploits, ranging from basic shell access to complex file-writing operations that bypassed modern defences.

Most challenges were solved in under an hour, with standard attempts costing around $30. Even the most complex exploit, which bypassed protections such as address space layout randomisation, non-executable memory, and seccomp sandboxing, was completed in just over three hours for roughly $50.

The most advanced task required GPT-5.2 to write a specific string to a protected file path without access to operating system functions. The model achieved this by chaining seven function calls through the glibc exit handler mechanism, bypassing shadow stack protections.

The findings suggest exploit development may increasingly depend on computational resources rather than human expertise. While QuickJS is less complex than browsers such as Chrome or Firefox, the approach demonstrated could scale to larger and more secure software environments.

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AI model maps how humans form emotions

Researchers in Japan have developed an AI framework designed to model how humans form emotional experiences by integrating bodily signals, sensory input and language. The work was led by scientists at Nara Institute of Science and Technology in collaboration with Osaka University.

The AI model draws on the theory of constructed emotion, which suggests emotions are built by the brain rather than hard-wired responses. Physiological data, visual cues and spoken descriptions were analysed together to replicate how people experience feelings in real situations.

Using unlabeled data from volunteers exposed to emotion-evoking images and videos, the system identified emotional patterns without predefined categories. Results showed about 75 percent alignment with participants’ own emotional assessments, well above chance levels.

The Japanese researchers say the approach could support emotion-aware AI applications in healthcare, robotics and mental health support. Findings were published in IEEE Transactions on Affective Computing, with potential benefits for understanding emotions that are difficult to express verbally.

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