Freedom of expression Archives | Digital Watch Observatory

AI deepfakes detection expands on YouTube for politicians and journalists

YouTube is expanding its likeness-detection technology designed to identify AI-generated deepfakes, extending access to a pilot group of government officials, political candidates, and journalists.

The tool allows participants to detect unauthorised AI-generated videos that simulate their faces and request removal if the content violates YouTube policies. The system builds on technology launched last year for around four million creators in the YouTube Partner Program.

Similar to YouTube’s Content ID system, which detects copyrighted material in uploaded videos, the likeness detection feature scans for AI-generated faces created with deepfake tools. Such technologies are increasingly used to spread misinformation or manipulate public perception by making prominent figures appear to say or do things they never did.

According to YouTube, the pilot programme aims to balance free expression with safeguards against AI impersonation, particularly in sensitive civic contexts.

‘This expansion is really about the integrity of the public conversation,’ said Leslie Miller, YouTube’s vice president of Government Affairs and Public Policy. ‘We know that the risks of AI impersonation are particularly high for those in the civic space. But while we are providing this new shield, we’re also being careful about how we use it.’

Removal requests will be assessed individually under YouTube’s privacy policy rules to determine whether the content constitutes parody or political critique, which remain protected forms of expression. Participants must verify their identity by uploading a selfie and a government-issued ID before accessing the tool. Once verified, they can review detected matches and submit removal requests for content they believe violates policy.

YouTube also said it supports the proposed NO FAKES Act in the United States, which aims to regulate the unauthorised use of an individual’s voice or visual likeness in AI-generated media. AI-generated videos on the platform are already labelled, though label placement varies depending on the topic’s sensitivity.

‘There’s a lot of content that’s produced with AI, but that distinction’s actually not material to the content itself,’ said Amjad Hanif, YouTube’s vice president of Creator Products. The company said it plans to expand the technology over time to detect AI-generated voices and other intellectual property.

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UK rejects social media ban for under-16s

A proposed social media ban for under-16s has been rejected by UK MPs, with 307 voting against and 173 in favour. The measure, introduced as an amendment to the Children’s Wellbeing and Schools Bill, aimed to protect children from online harms.

Instead, the UK government secured support for giving ministers flexible powers, enforceable after a consultation on online safety concludes. The technology secretary, Liz Kendall, could limit social media access and VPN use, turn off addictive features, and raise the UK’s digital consent age.

Supporters of a full ban argued parents face an ‘impossible position’ managing online risks for their children. Campaigners, bereaved parents, and organisations such as Mumsnet and the National Education Union called for immediate action.

Critics, including the NSPCC, warned that a blanket ban could push teenagers towards unregulated online spaces.

The government consultation will examine minimum age requirements and the removal of features such as autoplay. MPs emphasised that any policy must balance safety with preparing children for responsible online engagement.

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Google adds option to disable AI search in Google Photos

Users of Google Photos will now have greater control over how they search their images, after Google introduced a visible toggle that returns to the traditional search experience.

The update follows complaints about the AI-powered Ask Photos feature.

Ask Photos was designed to allow users to search for images using natural language queries rather than simple keywords. The tool aimed to make photo searches more flexible, enabling complex queries such as descriptions of people, events or locations captured in images.

However, some users reported that the AI system produced slower results and occasionally failed to locate images that the classic search had previously found more reliably.

Although an option to turn off the AI feature already existed, it was hidden within settings and often overlooked.

The new update introduces a visible switch directly on the search interface. Users can now easily alternate between the AI-powered search and the traditional search system depending on their preferences.

Google said improvements have also been made to the quality of common searches following user feedback. The company emphasised that search remains one of the most frequently used functions within Google Photos and that ongoing updates will continue to refine the experience.

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Dutch court increases pressure on Meta over non-profiling social media feeds

A court in the Netherlands has increased potential penalties against Meta after ruling that changes to social media timelines must be implemented urgently.

The decision raises the potential fine for non-compliance from €5 million to €10 million if required adjustments are not applied to Facebook and Instagram feeds.

Judges at the Amsterdam Court of Appeals said users must be able to select a timeline that does not rely on profiling-based recommendations.

The ruling follows a legal challenge from the digital rights organisation Bits of Freedom, which argued that users who switched away from algorithmic feeds were automatically returned to them after navigating the platform or reopening the application.

The court concluded that the automatic resetting mechanism represents a deceptive design practice known as a ‘dark pattern’.

Such practices are prohibited under the EU’s Digital Services Act, which requires large online platforms to provide greater transparency and user control over recommendation systems.

Judges acknowledged that Meta had already introduced several technical changes, although not all required measures were fully implemented. The company must ensure that the non-profiling timeline option remains active once selected, rather than reverting to algorithmic recommendations.

The dispute also highlights regulatory tensions within the European framework. Before turning to the courts, Bits of Freedom submitted a complaint to Coimisiún na Meán, the national authority responsible for overseeing Meta’s compliance with the EU rules.

According to the organisation, the lack of progress from regulators encouraged legal action in Dutch courts.

Meta indicated that the company intends to challenge the decision and pursue further legal proceedings. The case could become an important test of how the Digital Services Act is enforced against major online platforms across Europe.

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Hackers can use AI to de-anonymise social media accounts

AI technology behind platforms like ChatGPT is making it significantly easier for hackers to identify anonymous social media users, a new study warns. LLMs could match anonymised accounts to real identities by analysing users’ posts across platforms.

Researchers Simon Lermen and Daniel Paleka warned that AI enables cheap, highly personalised privacy attacks, urging a rethink of what counts as private online. The study highlighted risks from government surveillance to hackers exploiting public data for scams.

Experts caution that AI-driven de-anonymisation is not flawless. Errors in linking accounts could wrongly implicate individuals, while public datasets beyond social media- such as hospital or statistical records- may be exposed to unintended analysis.

Users are urged to reconsider what information they share, and platforms are encouraged to limit bulk data access and detect automated scraping.

The study underscores growing concerns about AI surveillance. While the technology cannot guarantee complete de-anonymisation, its rapid capabilities demand stronger safeguards to protect privacy online.

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EU faces challenges in curbing digital abuse against women

Researchers and policymakers are raising concerns about how new technologies may put women at risk online, despite existing EU rules designed to ensure safer digital spaces.

AI-powered tools and smart devices have been linked to incidents of harassment and the creation of non-consensual sexualised imagery, highlighting gaps in enforcement and compliance.

The European Commission’s Gender Equality 2026–2030 Strategy noted that women are disproportionately targeted by online gender-based violence, including harassment, doxing, and AI-generated deepfakes.

Investigations into tools such as Elon Musk’s Grok AI and Meta’s Ray-Ban smart glasses have drawn attention to how digital platforms and wearable technologies can be misused, even where legal frameworks like the Digital Services Act (DSA) are in place.

Experts emphasise that while the EU’s rules offer a foundation to regulate online content, significant challenges remain. Advocates and lawmakers say enforcement gaps let harmful AI functions like nudification persist.

Commissioners have stressed ongoing cooperation with tech companies and upcoming guidelines to prioritise flagged content from independent organisations to address gender-based cyber violence.

Authorities are also monitoring new technologies closely. In the case of wearable devices, regulators are considering how users and bystanders are informed about recording features.

Ongoing discussions aim to strengthen compliance under existing legislation and ensure that digital spaces become safer and more accountable for all users.

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Australia introduces strict online child safety rules covering AI chatbots

New Age-Restricted Material Codes have begun to be enforced in Australia, requiring online platforms to introduce stronger protections to prevent children from accessing harmful digital content.

The rules apply across a wide range of services, including social media, app stores, gaming platforms, search engines, pornography websites, and AI chatbots.

Under the framework, companies must implement age-assurance systems before allowing access to content involving pornography, high-impact violence, self-harm material, or other age-restricted topics.

These measures also extend to AI companions and chatbots, which must prevent sexually explicit or self-harm-related conversations with minors.

The rules form part of Australia’s broader online safety framework overseen by the eSafety Commissioner, which will monitor compliance and enforce the codes.

Companies that fail to comply may face penalties of up to $49.5 million per breach.

The policy aims to shift responsibility toward technology companies by requiring them to build protections directly into their platforms.

Officials in Australia argue the measures mirror long-standing offline safeguards designed to prevent children from accessing adult environments or harmful material.

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ChatGPT ‘adult mode’ launch delayed as OpenAI focuses on core improvements

OpenAI has postponed the launch of ChatGPT’s ‘adult mode’, a feature designed to let verified adult users access erotica and other mature content.

Teams are focusing on improving intelligence, personality and proactive behaviour instead of releasing the feature immediately.

A feature that was first announced by Sam Altman in October, with an initial December rollout, aiming to allow adults more freedom while maintaining safety for younger users.

The project faced an earlier delay as internal teams prioritised the core ChatGPT experience.

OpenAI stated it still supports the principle of treating adults like adults but warned that achieving the right experience will require more time. No new release date has been provided.

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New AI feature keeps Roblox chat respectful and flowing

Roblox Corporation has unveiled an AI-powered real-time chat rephrasing feature designed to maintain civility while keeping in-game conversations fluid. Previously, messages containing profanity were blocked with hashmarks, disrupting gameplay.

The new system automatically rephrases inappropriate language into more respectful alternatives while preserving the original meaning. Users in the chat are notified when their messages are rephrased, ensuring transparency.

The feature supports in-game chat between age-verified users and all languages via Roblox’s automatic translation. The company consulted its TEEN COUNCIL to design the system, ensuring it reflects how teens naturally communicate.

Earlier experiments with real-time warnings and notifications reduced filtered messages and abuse reports by 5–6%, indicating the approach’s effectiveness.

Roblox is also enhancing its text filters to detect complex attempts to bypass Community Standards, such as leet-speak or symbols. Testing shows a 20-fold reduction in missed cases involving the sharing of personal information, such as social handles or phone numbers.

These upgrades represent a significant step toward safer, more natural in-game chat.

The company plans to continue refining these tools, aiming to minimise disruptions further while promoting civil communication. Users can expect iterative improvements and additional controls in the future to enhance chat safety and overall user experience.

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EU launches panel on child safety online and social media age rules

The European Commission has convened a new expert panel tasked with examining how children can be better protected across digital platforms, including social media, gaming environments and AI tools.

The initiative reflects growing concern across Europe regarding the psychological and safety risks associated with young users’ online behaviour.

Announced during the 2025 State of the Union Address by Commission President Ursula von der Leyen, the panel will evaluate evidence on both the opportunities and harms linked to children’s digital engagement.

Specialists from health, computer science, child rights and digital literacy will work alongside youth representatives to assess current research and policy responses.

Discussions during the first meeting centred on platform responsibility, including age-appropriate safety-by-design features, algorithmic amplification and addictive product design.

An initiative that also addresses digital literacy for children, parents and educators, while considering how regulatory measures can reduce risks without undermining the benefits of online participation.

The panel’s work complements the enforcement of the Digital Services Act and related European policies designed to strengthen protections for minors online.

Among the tools under development is an EU age-verification application currently tested in several member states, intended to support privacy-preserving checks compatible with the future EU digital identity framework.

The panel is expected to deliver policy recommendations to the Commission by summer 2026.

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