Digital standards

AI brings a personal stylist to Pinterest users

Pinterest has introduced Pinterest Assistant, an AI-powered, visual-first collaborator designed to personalise online shopping and discovery. The assistant offers proactive, style-driven recommendations for fashion, home décor, and lifestyle, helping users find items they might not know they are looking for.

By analysing user saves, boards, collages, and content from nearly 600 million monthly active users, Pinterest Assistant tailors suggestions to individual tastes.

The platform’s AI uses its Taste-graph and billions of user signals to outperform standard visual search models by over 30% in shopping recommendation accuracy. Pinterest Assistant combines images, text, and voice to provide a conversational, visually rich experience like a personal stylist.

Users can access Pinterest Assistant by tapping the mic icon and describing what they are looking for. The AI responds with personalised, visual, and shoppable results, offering inspiration for everything from holiday party outfits to home décor items.

The beta version is rolling out to US users aged 18 and over, with wider availability planned soon.

The launch positions Pinterest as a platform that goes beyond discovery, enabling users to shop seamlessly and creatively while staying aligned with their personal aesthetic, especially appealing to Gen Z shoppers who value style curation and inspiration.

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NVIDIA AI powers mobile clinics for breast cancer screening in rural India

A mobile clinic powered by NVIDIA AI is bringing life-saving breast cancer screenings to women in rural India.

The Health Within Reach Foundation, in partnership with Dallas-based startup MedCognetics, operates the Women Cancer Screening Van, which has already conducted over 3,500 mammograms, with 90% of patients screened for the first time.

MedCognetics, a member of NVIDIA’s Inception programme, provides an AI system that analyses mammogram data in real time to identify potential abnormalities.

The foundation reports that around 8% of screenings revealed irregularities, with 24 confirmed cancer diagnoses detected early enough for timely treatment. The collaboration demonstrates how AI can expand access to preventive healthcare in remote areas.

MedCognetics’ technology uses NVIDIA IGX Orin and Holoscan platforms for rapid image processing, supporting real-time detection and risk analysis. Its algorithms can improve image quality, assist radiologists in identifying small or early-stage tumours, and predict breast cancer risk within a year.

These tools are part of a wider effort to make advanced medical diagnostics affordable and accessible in developing regions.

By combining edge AI with local cloud infrastructure, the system enables faster diagnosis and better connectivity between healthcare workers in the field and radiologists in urban hospitals.

For millions of women in rural India, the initiative brings high-quality care directly to their communities and offers a powerful example of how AI can reduce health inequalities.

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AUSTRAC cracks down on crypto ATM money laundering risks

Australia’s financial crime regulator, AUSTRAC, has fined crypto ATM operator Cryptolink $56,340 for failing to report large cash transactions on time. The regulator also ordered the company to improve its anti-money laundering (AML) and counterterrorism financing (CTF) controls.

AUSTRAC’s Crypto Taskforce identified weaknesses in Cryptolink’s risk assessments and reporting controls, raising concerns about the misuse of crypto ATMs by criminals.

According to AUSTRAC CEO Brendan Thomas, crypto ATMs remain one of the highest-risk channels for money laundering in Australia, often used to launder scam proceeds. He emphasised that operators must take stronger action to prevent criminal exploitation of the sector.

As part of the undertaking, Cryptolink must appoint independent reviewers to assess its compliance systems and validate all large cash transaction reports. Cryptolink must report its remedial progress to AUSTRAC by March 2026, having paid the fine without admitting liability.

Findings from AUSTRAC’s taskforce revealed that 85% of transactions made by the 90 most frequent ATM users were linked to scams or money mule schemes. Authorities will keep monitoring high-risk operators to improve oversight and protect consumers from crypto-related crimes.

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Switzerland ranks among top countries for AI adoption

Switzerland has been ranked 15th globally for AI adoption, with around one in three working-age adults using AI tools, according to Microsoft’s AI Diffusion Report. At 32.4%, the country’s adoption rate exceeds the Global North average of 23%, reflecting strong digital engagement.

The report shows over one billion people have used AI tools in under three years, making it the fastest-adopted technology ever. Microsoft analysed platforms like Copilot, ChatGPT, Claude, Gemini, and Midjourney to track AI use and introduced indices measuring AI development, infrastructure, and adoption.

Countries such as Singapore, the UAE, Norway, and Ireland show high AI adoption is possible with strong technology, education, and policy support, even without frontier-level breakthroughs.

Switzerland follows this model, using infrastructure, digital skills, and forward-looking policies to drive innovation and economic growth.

Despite rapid adoption in the Global North, nearly four billion people globally still lack the electricity, internet, or digital skills necessary to access AI, highlighting a growing divide between wealthier and lower-income nations.

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Reliance and Google expand Gemini AI access across India

Google has partnered with Reliance Intelligence to expand access to its Gemini AI across India.

Under the new collaboration, Jio Unlimited 5G users aged between 18 and 25 will receive the Google AI Pro plan free for 18 months, with nationwide eligibility to follow soon.

The partnership grants access to the Gemini 2.5 Pro model and includes increased limits for generating images and videos with the Nano Banana and Veo 3.1 tools.

Users in India will also benefit from expanded NotebookLM access for study and research, plus 2 TB of cloud storage shared across Google Photos, Gmail and Drive for data and WhatsApp backups.

According to Google, the offer represents a value of about ₹35,100 and can be activated via the MyJio app. The company said the initiative aims to make its most advanced AI tools available to a wider audience and support everyday productivity across India’s fast-growing digital ecosystem.

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Microsoft leaders envision AI as an invisible partner in work and play

AI, gaming and work were at the heart of the discussion during the Paley International Council Summit, where three Microsoft executives explored how technology is reshaping human experience and industry structures.

Mustafa Suleyman, Phil Spencer and Ryan Roslansky offered perspectives on the next phase of digital transformation, from personalised AI companions to the evolution of entertainment and the changing nature of work.

Mustafa Suleyman, CEO of Microsoft AI, described a future where AI becomes an invisible companion that quietly assists users. He explained that AI is moving beyond standalone apps to integrate directly into systems and browsers, performing tasks through natural language rather than manual navigation.

With features like Copilot on Windows and Edge, users can let AI automate everyday functions, creating a seamless experience where technology anticipates rather than responds.

Phil Spencer, CEO of Microsoft Gaming, underlined gaming’s cultural impact, noting that the industry now surpasses film, books and music combined. He emphasised that gaming’s interactive nature offers lessons for all media, where creativity, participation and community define success.

For Spencer, the future of entertainment lies in blending audience engagement with technology, allowing fans and creators to shape experiences together.

Ryan Roslansky, CEO of LinkedIn, discussed how AI is transforming skills and workforce dynamics. He highlighted that required job skills are changing faster than ever, with adaptability, AI literacy and human-centred leadership becoming essential.

Roslansky urged companies to focus on potential and continuous learning instead of static job descriptions, suggesting that the most successful organisations will be those that evolve with technology and cultivate resilience through education.

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WhatsApp adds passkey encryption for safer chat backups

Meta is rolling out a new security feature for WhatsApp that allows users to encrypt their chat backups using passkeys instead of passwords or lengthy encryption codes.

A feature for WhatsApp that enables users to protect their backups with biometric authentication such as fingerprints, facial recognition or screen lock codes.

WhatsApp became the first messaging service to introduce end-to-end encrypted backups over four years ago, and Meta says the new update builds on that foundation to make privacy simpler and more accessible.

With passkey encryption, users can secure and access their chat history easily without the need to remember complex keys.

The feature will be gradually introduced worldwide over the coming months. Users can activate it by going to WhatsApp settings, selecting Chats, then Chat backup, and enabling end-to-end encrypted backup.

Meta says the goal is to make secure communication effortless while ensuring that private messages remain protected from unauthorised access.

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A licensed AI music platform emerges from UMG and Udio

UMG and Udio have struck an industry-first deal to license AI music, settle litigation, and launch a 2026 platform that blends creation, streaming, and sharing in a licensed environment. Training uses authorised catalogues, with fingerprinting, filtering, and revenue sharing for artists and songwriters.

Udio’s current app stays online during the transition under a walled garden, with fingerprinting, filtering, and other controls added ahead of relaunch. Rights management sits at the core: licensed inputs, transparent outputs, and enforcement that aims to deter impersonation and unlicensed derivatives.

Leaders frame the pact as a template for a healthier AI music economy that aligns rightsholders, developers, and fans. Udio calls it a way to champion artists while expanding fan creativity, and UMG casts it as part of its broader AI partnerships across platforms.

Commercial focus extends beyond headline licensing to business model design, subscriptions, and collaboration tools for creators. Expect guardrails around style guidance, attribution, and monetisation, plus pathways for official stems and remix packs so fan edits can be cleared and paid.

Governance will matter as usage scales, with audits of model inputs, takedown routes, and payout rules under scrutiny. Success will be judged on artist adoption, catalogue protection, and whether fans get safer ways to customise music without sacrificing rights.

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AI-driven cybercrime rises across Asia

Cybersecurity experts met in Dubai for the World Economic Forum’s Annual Global Future Councils and Cybersecurity meetings. More than 500 participants, including 150 top cybersecurity leaders, discussed how emerging technologies such as AI are reshaping digital security.

UAE officials highlighted the importance of resilience, trust and secure infrastructure as fundamental to future prosperity. Sessions examined how geopolitical shifts and technological advances are changing the cyber landscape and stressed the need for coordinated global action.

AI-driven cybercrime is rising sharply in Japan, with criminals exploiting advanced technology to scale attacks and target data. Recent incidents include a cyber attack on Asahi Breweries, which temporarily halted production at its domestic factories.

Authorities are calling for stronger cross-border collaboration and improved cybersecurity measures, while Japan’s new Prime Minister, Sanae Takaichi, pledged to enhance cooperation on AI and cybersecurity with regional partners.

Significant global developments include the signing of the first UN cybercrime treaty by 65 nations in Viet Nam, establishing a framework for international cooperation, rapid-response networks and stronger legal protections.

High-profile cyber incidents in the UK, including attacks on Jaguar Land Rover and a nursery chain, have highlighted the growing economic and social costs of cybercrime. These events are prompting calls for businesses to prioritise cyber resilience.

Experts warn that technology is evolving faster than cyber defences, leaving small businesses and less developed regions highly vulnerable. Integrating AI, automation and proactive security strategies is seen as essential to protect organizations and ensure global digital stability.

Cyber resilience is increasingly recognised not just as an IT issue but as a strategic imperative for economic and national security.

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ILO launches grievance apps for Indonesian workers

The International Labour Organization (ILO) has launched upgraded grievance apps to enhance workplace conditions in Indonesia’s garment, footwear and palm oil sectors. The Jakarta launch on 29 October advances decent work and strengthens industrial relations.

The initiative was developed in close collaboration with trade union confederations, federations and networks representing more than 100,000 workers nationwide.

The new apps, including SoPaN SPN, Teman Garteks, Hallo Siola and a palm oil platform, use AI for categorisation, tagging, follow-ups and satisfaction ratings. The upgrades make complaint processes quicker, clearer and more accessible for all workers.

Each platform allows workers to submit grievances with supporting evidence, which are then reviewed and addressed by union administrators through negotiation or mediation.

Funded by Canada, the ILO’s RealGains project tackles labour challenges and expands the platforms beyond the garment sector. Using technology in grievance systems, the ILO aims to boost social dialogue, safeguard workers’ rights and support businesses.

Officials highlighted that these tools could deliver direct benefits to hundreds of thousands of employees across key industries in Indonesia.

Experts emphasised that effective grievance channels are critical for sustainable industrial relations. AI apps streamline complaints and empower workers, promoting safer and fairer workplaces nationwide.

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