A startup founded by researchers from MIT has developed a nuclear-inspired cooling system designed to improve data centre energy efficiency while reducing water consumption. The technology targets one of the fastest-growing sources of electricity demand, as the rapid expansion of AI infrastructure drives increased computing requirements.
Ferveret’s system uses a specialised liquid to immerse servers, replacing traditional air-based cooling methods that account for a significant share of data centre energy consumption. Its Adaptive Phase Cooling approach improves heat transfer through controlled bubble formation, increasing efficiency while reducing reliance on water-intensive cooling systems.
The company reports computational efficiency gains of up to 15% compared with existing liquid cooling technologies, alongside improved overall performance when combined with power optimisation software. Ferveret is already testing its system with several data centre operators and AI hardware companies as it moves towards wider commercial deployment.
The startup says its modular design enables easier integration into existing facilities while allowing data centres to operate more effectively in regions with limited water resources. By reducing energy waste and improving heat management, the technology aims to support the growing demand for AI computing without further increasing environmental strain.
Why does it matter?
The rapid growth of AI is driving unprecedented demand for computing power, placing increasing pressure on electricity grids, water supplies and data centre infrastructure. Cooling systems are a major contributor to both energy consumption and operating costs, making efficiency improvements a growing priority for the technology sector.
Innovations such as liquid immersion cooling could help reduce the environmental footprint of AI infrastructure while supporting continued growth in computing capacity. As governments and companies seek to balance AI expansion with sustainability goals, advances in cooling, power management and resource efficiency are becoming an increasingly important part of the broader AI ecosystem.
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