Google launches Project Genie allowing users to create interactive AI-generated worlds

Google has launched Project Genie, an experimental prototype that allows users to create and explore interactive AI-generated worlds. The web application, powered by Genie 3, Nano Banana Pro, and Gemini, is rolling out to Google AI Ultra subscribers in the US aged 18 and over.

Genie 3 represents a world model that simulates environmental dynamics and predicts how actions affect them in real time. Unlike static 3D snapshots, the technology generates paths in real time as users move and interact, simulating physics for dynamic environments.

Project Genie centres on three core capabilities: world sketching, exploration, and remixing. Users can prompt with text and images to create environments, define character perspectives, and preview worlds before entering.

As users navigate, the system generates paths in real time based on their actions.

The experimental prototype has known limitations, including generation restrictions to 60 seconds, potential deviations from prompts or real-world physics, and occasional character controllability issues.

Google emphasises responsible development as part of its mission to build AI that benefits humanity, with ongoing improvements planned based on user feedback.

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Meta boosts AI spending plans for 2026

Meta plans to nearly double its AI investment in 2026, according to its latest earnings report. Spending is expected to reach between $115bn and $135bn as the company expands large-scale infrastructure.

Mark Zuckerberg said the investment will focus on data centres needed to train advanced AI models. The strategy is designed to support long-term AI development across Meta’s platforms in the US.

Zuckerberg described 2026 as a pivotal year for AI, with Meta working on multiple products rather than a single launch. Testing is reportedly underway on new models intended to succeed the Llama family in the US.

Meta said building proprietary AI models allows greater control over future products. The company positioned AI as a tool for personal empowerment, setting its approach apart from more centralised automation strategies in the US.

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Italy orders Meta to lift WhatsApp AI restrictions

Italy’s competition authority has ordered Meta to halt restrictions limiting rival AI chatbots on WhatsApp. Regulators say the measures may distort competition as Meta integrates its own AI services.

The Italian watchdog argues Meta’s conduct risks restricting market access and slowing technical development. Officials warned that continued enforcement could cause lasting harm to competition and consumer choice.

Meta rejected the ruling and confirmed plans to appeal, calling the decision unfounded. The company stated that WhatsApp Business was never intended to serve as a distribution platform for AI services.

The case forms part of a broader European push to scrutinise dominant tech firms. Regulators are increasingly focused on the integration of AI across platforms with entrenched market power.

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Meta restricts Congress AI videos in India

Meta has restricted access in India to two AI-generated videos posted by the Congress party. The clips depicted Prime Minister Narendra Modi alongside Gautam Adani, Chairman of the Adani Group.

The company stated that the content did not violate its community standards. Action followed takedown notices issued by Delhi Police under India’s information technology laws.

Meta warned that ignoring the orders could jeopardise safe harbour protections. Loss of those protections would expose platforms to direct legal liability.

The case highlights growing scrutiny of political AI content in India. Recent rule changes have tightened procedures for ordering online takedowns.

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Teen chatbot use surges across the US

Nearly a third of US teenagers engage with AI chatbots each day, according to new Pew data. Researchers say nearly 70% have tried a chatbot, reflecting growing dependence on digital tools during schoolwork and leisure time. Concerns remain over exposure to mature content and possible mental health harms.

Pew surveyed almost 1,500 US teens aged 13 to 17, finding broadly similar usage patterns across gender and income. Older teens reported higher engagement, while Black and Hispanic teens showed slightly greater adoption than White peers.

Experts warn that frequent chatbot use may hinder development or encourage cheating in academic settings. Safety groups have urged parents to limit access to companion-like AI tools, citing risks posed by romantic or intimate interactions with minors.

Companies are now rolling out safeguards in response to public scrutiny and legal pressure. OpenAI and Character.AI have tightened controls, while Meta says it has adjusted policies following reports of inappropriate exchanges.

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Meta moves investment from metaverse to AI smart glasses

Meta is redirecting part of its metaverse spending towards AI-powered glasses and wearables, aiming to capitalise on the growing interest in these devices. The shift comes after years of substantial investment in virtual reality, which has yet to convince investors of its long-term potential fully.

Reports indicate that Meta plans to reduce its metaverse budget by up to 30 percent, a move that lifted its share price by more than 3.4 percent. The company stated it has no broader changes planned, while offering no clarification on whether the adjustment will lead to job cuts.

The latest AI glasses, launched in September, received strong early feedback for features such as an in-lens display that can describe scenes and translate text. Their debut has intensified competition, with several industry players, including firms in China, racing to develop smart glasses and wearable technology.

Meta continues to face scepticism surrounding the metaverse, despite investing heavily in VR headsets and its Horizon Worlds platform. Interest in AI has surged, prompting the company to place a greater focus on large AI models, including those integrated into WhatsApp, and on producing more advanced smart devices.

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New benchmark tests chatbot impact on well-being

A new benchmark known as HumaneBench has been launched to measure whether AI chatbots protect user well-being rather than maximise engagement. Building Humane Technology, a Silicon Valley collective, designed the test to evaluate how models behave in everyday emotional scenarios.

Researchers assessed 15 widely used AI models using 800 prompts involving issues such as body image, unhealthy attachment and relationship stress. Many systems scored higher when told to prioritise humane principles, yet most became harmful when instructed to disregard user well-being.

Only four models, including GPT 5.1, GPT 5, Claude 4.1 and Claude Sonnet 4.5, maintained stable guardrails under pressure. Several others, such as Grok 4 and Gemini 2.0 Flash, showed steep declines, sometimes encouraging unhealthy engagement or undermining user autonomy.

The findings arrive amid legal scrutiny of chatbot-induced harms and reports of users experiencing delusions or suicidal thoughts following prolonged interactions. Advocates argue that humane design standards could help limit dependency, protect attention and promote healthier digital habits.

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Meta wins antitrust case over monopoly claims

Meta has defeated a major antitrust challenge after a US federal judge ruled it does not currently hold monopoly power in social networking. The decision spares the company from being forced to separate Instagram and WhatsApp, which regulators had argued were acquired to suppress competition.

The judge found the Federal Trade Commission failed to prove Meta maintains present-day dominance, noting that the market has been reshaped by rivals such as TikTok. Meta argued it now faces intense competition across mobile platforms as user behaviour shifts rapidly.

FTC lawyers revisited internal emails linked to Meta’s past acquisitions, but the ruling emphasised that the case required proof of ongoing violations.

Analysts say the outcome contrasts sharply with recent decisions against Google in search and advertising, signalling mixed fortunes for large tech firms.

Industry observers note that Meta still faces substantial regulatory pressure, including upcoming US trials regarding children’s mental health and questions about its heavy investment in AI.

The company welcomed the ruling and stated that it intends to continue developing products within a competitive market framework.

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The future of EU data protection under the Omnibus Package

Introduction and background information

The Commission claims that the Omnibus Package aims to simplify certain European Union legislation to strengthen the Union’s long-term competitiveness. A total of six omnibus packages have been announced in total.

The latest (no. 4) targets small mid-caps and digitalisation. Package no. 4 covers data legislation, cookies and tracking technologies (i.e. the General Data Protection Regulation (GDPR) and ePrivacy Directive (ePD)), as well as cybersecurity incident reporting and adjustments to the Artificial Intelligence Act (AIA).

That ‘simplification’ is part of a broader agenda to appease business, industry and governments who argue that the EU has too much red tape. In her September 2025 speech to German economic and business associations, Ursula von der Leyen sided with industry and stated that simplification is ‘the only way to remain competitive’.

As for why these particular laws were selected, the rationale is unclear. One stated motivation for including the GDPR is its mention in Mario Draghi’s 2024 report on ‘The Future of European Competitiveness’.

Draghi, the former President of the European Central Bank, focused on innovation in advanced technologies, decarbonisation and competitiveness, as well as security. Yet, the report does not outline any concrete way in which the GDPR allegedly reduces competitiveness or requires revision.

The GDPR appears only twice in the report. First, as a brief reference to regulatory fragmentation affecting the reuse of sensitive health data across Member States (MS).

Second, in the concluding remarks, it is claimed that ‘the GDPR in particular has been implemented with a large degree of fragmentation which undermines the EU’s digital goals’. There is, however, no explanation of this ‘large fragmentation’, no supporting evidence, and no dedicated section on the GDPR as its first mention being buried in the R&I (research and innovation) context.

It is therefore unclear what legal or analytical basis the Commission relies on to justify including the GDPR in this simplification exercise.

The current debate

There are two main sides to this Omnibus, which are the privacy forward and the competitive/SME side. The two need not be mutually exclusive, but civil society warns that ‘simplification’ risks eroding privacy protection. Privacy advocates across civil society expressed strong concern and opposition to simplification in their responses to the European Commission’s recent call for evidence.

Industry positions vary in tone and ambition. For example, CrowdStrike calls for greater legal certainty under the Cybersecurity Act, such as making recital 55 binding rather than merely guiding and introducing a one-stop-shop mechanism for incident reporting.

Meta, by contrast, urges the Commission to go beyond ‘easing administrative burdens’, calling for a pause in AI Act enforcement and a sweeping reform of the EU data protection law. On the civil society side, Access Now argues that fundamental rights protections are at stake.

It warns that any reduction in consent prompts could allow tracking technologies to operate without users ever being given a real opportunity to refuse. A more balanced, yet cautious line can be found in the EDPB and EDPS joint opinion regarding easing records of processing activities for SMEs.

Similar to the industry, they support reducing administrative burdens, but with the caveat that amendments should not compromise the protection of fundamental rights, echoing key concerns of civil society.

Regarding Member State support, Estonia, France, Austria and Slovenia are firmly against any reopening of the GDPR. By contrast, the Czech Republic, Finland and Poland propose targeted amendments while Germany proposes a more systematic reopening of the GDPR.

Individual Members of the European Parliament have also come out in favour of reopening, notably Aura Salla, a Finnish centre-right MEP who previously headed Meta’s Brussels lobbying office.

Therefore, given the varied opinions, it cannot be said what the final version of the Omnibus would look like. Yet, a leaked draft document of the GDPR’s potential modifications suggests otherwise. Upon examination, it cannot be disputed that the views from less privacy-friendly entities have served as a strong guiding path.

Leaked draft document main changes

The leaked draft introduces several core changes.

Those changes include a new definition of personal and sensitive data, the use of legitimate interest (LI) for AI processing, an intertwining of the ePrivacy Directive (ePD) and GDPR, data breach reforms, a centralised data protection impact assessment (DPIA) whitelist/blacklist, and access rights being conditional on motive for use.

A new definition of personal data

The draft redefines personal data so that ‘information is not personal data for everyone merely because another entity can identify that natural person’. That directly contradicts established EU case law, which holds that if an entity can, with reasonable means, identify a natural person, then the information is personal data, regardless of who else can identify that person.

A new definition of sensitive data

Under current rules, inferred information can be sensitive personal data. If a political opinion is inferred from browsing history, that inference is protected.

The draft would narrow this by limiting sensitive data to information that ‘directly reveals’ special categories (political views, health, religion, sexual orientation, race/ethnicity, trade union membership). That would remove protection from data derived through profiling and inference.

Detected patterns, such as visits to a health clinic or political website, would no longer be treated as sensitive, and only explicit statements similar to ‘I support the EPP’ or ‘I am Muslim’ would remain covered.

Intertwining article 5(3) ePD and the GDPR

Article 5(3) ePD is effectively copied into the GDPR as a new Article 88a. Article 88a would allow the processing of personal data ‘on or from’ terminal equipment where necessary for transmission, service provision, creating aggregated information (e.g. statistics), or for security purposes, alongside the existing legal bases in Articles 6(1) and 9(2) of the GDPR.

That generates confusion about how these legal bases interact, especially when combined with AI processing under LI. Would this mean that personal data ‘on or from’ a terminal equipment may be allowed if it is done by AI?

The scope is widened. The original ePD covered ‘storing of information, or gaining access to information already stored, in the terminal equipment’. The draft instead regulates any processing of personal data ‘on or from’ terminal equipment. That significantly expands the ePD’s reach and would force controllers to reassess and potentially adapt a broad range of existing operations.

LI for AI personal data processing

A new Article 88c GDPR, ‘Processing in the context of the development and operation of AI’, would allow controllers to rely on LI to process personal data for AI processing. That move would largely sideline data subject control. Businesses could train AI systems on individuals’ images, voices or creations without obtaining consent.

A centralised data breach portal, deadline extension and change in threshold reporting

The draft introduces three main changes to data breach reporting.

  • Extending the notification deadline from 72 to 96 hours, giving privacy teams more time to investigate and report.
  • A single EU-level reporting portal, simplifying reporting for organisations active in multiple MS.
  • Raising the notification threshold when the rights and freedoms of data subjects are at ‘risk’ to ‘high risk’.

The first two changes are industry-friendly measures designed to streamline operations. The third is more contentious. While industry welcomes fewer reporting obligations, civil society warns that a ‘high-risk’ threshold could leave many incidents unreported. Taken together, these reforms simplify obligations, albeit at the potential cost of reducing transparency.

Centralised processing activity (PA) list requiring a DPIA

This is another welcome change as it would clarify which PAs would automatically require a DPIA and which would not. The list would be updated every 3 years.

What should be noted here is that some controllers may not see their PA on this list and assume or argue that a DPIA is not required. Therefore, the language on this should make it clear that it is not a closed list.

Access requests denials

Currently, a data subject may request a copy of their data regardless of the motive. Under the draft, if a data subject exploits the right of access by using that material against the controller, the controller may charge or refuse the request.

That is problematic for the protection of rights as it impacts informational self-determination and weakens an important enforcement tool for individuals.

For more information, an in depth analysis by noyb has been carried out which can be accessed here.

The Commission’s updated version

As of the 19th of November, the Commission has published its digital omnibus proposal. Most of the amendments in the leaked draft have remained. One of the measures dropped is the definition of sensitive data. This means that inferences could amount to sensitive data.

However, the final document keeps three key changes that erode fundamental rights protections:

  • Changing the definition of personal data to be a subjective and narrow one;
  • An intertwining of the ePD and the GDPR which also allows for processing based on aggregated and security purposes;
  • LI being relied upon as a legal basis for AI processing of personal data.

Still, positive changes remain:

  • A single-entry point for EU data breaches. This is a welcomed measure which streamlines reporting and appease some compliance obligations for EU businesses.
  • Another welcomed measure is the white/black-list of processing activities which would or would not require a DPIA. The same note remains with what the language of this text will look like.

Overall, these two measures are examples of simplification measures with concrete benefits.

Now, the European Parliament has the task to dissect this proposal and debate on what to keep and what to reject. Some experts have suggested that this may take minimum 1 year to accomplish given how many changes there are, but this is not certain.

We can also expect a revised version of the Commission’s proposal to be published due to the errors in language, numbering and article referencing that have been observed. This does not mean any content changes.

Final remarks

Simplification in itself is a good idea, and businesses need to have enough freedom to operate without being suffocated with red tape. However, changing a cornerstone of data protection law to such an extent that it threatens fundamental rights protections is just cause for concern.

Alarms have already been raised after the previous Omnibus package on green due diligence obligations was scrapped. We may now be witnessing a similar rollback, this time targeting digital rights.

As a result, all eyes are on 19 November, a date that could reshape not only the EU privacy standards but also global data protection norms.

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Old laws now target modern tracking technology

Class-action privacy litigation continues to grow in frequency, repurposing older laws to address modern data tracking technologies. Recent high-profile lawsuits have applied the California Invasion of Privacy Act and the Video Privacy Protection Act.

A unanimous jury verdict recently found Meta Platforms violated CIPA Section 632 (which is now under appeal) by eavesdropping on users’ confidential communications without consent. The court ruled that Meta intentionally used its SDK within a sexual health app, Flo, to intercept sensitive real-time user inputs.

That judgement suggests an electronic device under the statute need not be physical, with a user’s phone qualifying as the requisite device. The legal success in these cases highlights a significant, rising risk for all companies utilising tracking pixels and software development kits (SDKs).

Separately, the VPPA has found new power against tracking pixels in the case of Jancik v. WebMD concerning video-viewing data. The court held that a consumer need not pay for a video service but can subscribe by simply exchanging their email address for a newsletter.

Companies must ensure their privacy policies clearly disclose all such tracking conduct to obtain explicit, valid consent. The courts are taking real-time data interception seriously, noting intentionality may be implied when a firm fails to stem the flow of sensitive personally identifiable information.

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