British universities are increasingly distancing themselves from Elon Musk’s X platform, citing its role in spreading misinformation and inciting racial unrest. A Reuters survey found that several institutions have stopped posting or significantly reduced their activity, joining a broader exodus of academics and public bodies. Concerns over falling engagement, violent content, and the platform’s perceived toxicity have driven the shift.
The University of Cambridge has seen at least seven of its colleges stop posting, while Oxford’s Merton College has deleted its account entirely. Institutions such as the University of East Anglia and London Metropolitan University report dwindling engagement, while arts conservatoires like Trinity Lab and the Royal Northern College of Music are focusing their communication efforts elsewhere. Some universities, including Buckinghamshire New University, have publicly stated that X is no longer a suitable space for meaningful discussion.
The retreat from X follows similar moves by British police forces, reflecting growing unease among public institutions. Despite the trend, some universities continue to maintain a presence on the platform, though many are actively exploring alternatives. X did not respond to requests for comment on the issue.
