Serbia
Digital Snapshot – Key Policies and Laws
Serbia’s digital profile is anchored in a relatively strong digital-government baseline: the UN’s E-Government Development Index (EGDI) 2024 ranks Serbia 39/193 (EGDI 0.8618) and 19/193 in e-participation. Such a performance aligns with an implementation-heavy policy stack, including the e-Government Development Programme 2023–2025 (public administration digitisation and service delivery). Cross-cutting coordination is also evident in the broader Information Society and Information Security Development Strategy 2021–2026, which frames both digitalisation and security goals in a single document.
AI governance is one of the more formalised ’emerging tech’ areas. Serbia adopted an AI Development Strategy for 2025–2030, complemented by Ethical Guidelines for safe and reliable use of AI, adopted by government resolution, and established a Council for Artificial Intelligence as a coordination mechanism. A dedicated draft for Artificial Intelligence Law has also been under preparation through a government-led working group process, signalling a shift from strategy to binding rules. Furthermore, Belgrade hosted and co-chaired the GPAI 2024 Summit with Slovakia, alongside Serbia’s election to chair GPAI for 2025.
In cybersecurity, Serbia’s central strategic umbrella is the same Information Society and Information Security Strategy (2021–2026), while the most consequential recent ‘policy backbone’ is the new Law on Information Security, adopted on 22 October 2025, with an 18-month compliance window referenced in legal briefings. For connectivity, the government adopted the Strategy for the Development of the Electronic Communications System until 2027, and linked it to a Broadband Infrastructure Programme (2024–2026), aiming to connect 880 schools and public institutions and approximately 152,000 households in rural and underdeveloped areas.
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For data protection and digital rights, the core framework is the Law on Personal Data Protection, with oversight by the Commissioner for Information of Public Importance and Personal Data Protection. This matters not only for commercial processing (e-commerce, adtech, HR) but also for public-sector digitisation, where the same authority also supervises access-to-information rules (FOI), shaping transparency and accountability in digital public services.
Serbia’s digital economy and infrastructure picture is a mix of fast-growing online payments and investments in hosting capacity. The National Bank of Serbia reported that in 2024, there were 56.5 million online purchase transactions worth RSD 162.3 billion, while the number of domestic online shops reached 4,726 (up 17.9% year-on-year).
On the infrastructure side, international connectivity depends on terrestrial routes to regional landing stations and the Kragujevac Government Data Centre is positioned as a national hosting hub.
Serbia’s permanent mission to the UN:
Serbia’s Permanent Mission to the UN represents the country at the UN Office in Geneva and coordinates Serbia’s participation across the Geneva-based multilateral diplomacy ecosystem (human rights, humanitarian issues, disarmament, health, trade, and other agendas). The UN Geneva ‘Blue Book’ lists the mission’s address and official contact, and UN Geneva also publicly notes credential presentations of Serbia’s Permanent Representative.
Official UN website: https://www.ungeneva.org/en/blue-book/missions/member-states/serbia
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Follow Serbia’s digital infrastructure
The data is sourced from reputable international agencies and organizations. Hover over each field for source information and explanations.
General profile
Official name: Republic of Serbia
National internet domain: RS
Area: 88,361 km2
Capital: Belgrade
Population: 6.6 million
The displayed data represents the most recent information obtained from sources, typically covering the years 2018 to 2023.Population growth: -0.70
Annual population growth rate for year t is the exponential rate of growth of midyear population from year t-1 to t, expressed as a percentage. Population is based on the de facto definition of population, which counts all residents regardless of legal status or citizenship.The displayed data represents the most recent information obtained from sources, typically covering the years 2018 to 2023.
Life expectancy at birth: 75.48
Total years (Estimate for 2022)The displayed data represents the most recent information obtained from sources, typically covering the years 2018 to 2023.
Rule of law estimate: -0.11
Rule of Law captures perceptions of the extent to which agents have confidence in and abide by the rules of society, and in particular the quality of contract enforcement, property rights, the police, and the courts, as well as the likelihood of crime and violence. Estimate gives the country's score ranging from approximately -2.5 to 2.5 (Estimate for 2023)
Regulatory quality estimate: 0.14
Political stability: -0.17
Economic info
Currency:
Unemployment (%): 8.27
Unemployment, total (% of total labor force)The displayed data represents the most recent information obtained from sources, typically covering the years 2018 to 2023.
GDP (current US$): 75.2 billion
GDP growth (annual %): 2.53
GDP per capita (current US$): 11.4 thousand
The displayed data represents the most recent information obtained from sources, typically covering the years 2018 to 2023.Inflation, consumer prices (annual %): 12.37
The displayed data represents the most recent information obtained from sources, typically covering the years 2018 to 2023.
Digital profile
Internet and social media penetration:
Individuals using the internet, total (%): 85.36
The displayed data represents the most recent information obtained from sources, typically covering the years 2018 to 2023.Social media users: 5.0 million
Estimate for 2024Male internet users (%): 86.20
Male internet users as a % of total male population.The displayed data represents the most recent information obtained from sources, typically covering the years 2018 to 2023.
Facebook users: 3.1 million
Estimate for 2024Female internet users (%): 84.60
Female Internet users as a % of total female population.The displayed data represents the most recent information obtained from sources, typically covering the years 2018 to 2023.
Instagram users: 3.2 million
Estimate for 2024Households with internet access at home (%): 85.55
The displayed data represents the most recent information obtained from sources, typically covering the years 2018 to 2023.Linkedin users: 1.3 million
Estimate for 2024Fixed broadband subscriptions: 31.32
Total fixed broadband subscriptions (per 100 people) refers to fixed subscriptions to high-speed access to the public internet (a TCP/IP connection), at downstream speeds equal to, or greater than, 256 kbit/s.The displayed data represents the most recent information obtained from sources, typically covering the years 2018 to 2023.
X users: 1.3 million
Estimate for 2024Mobile infrastructure and access:
Mobile ownership (%): 100
Mobile phone ownership as a % of total population (Estimate for 2023)Mobile Infrastructure: 66.95
Mobile Infrastructure index: High-performance mobile internet coverage availability. It includes parameters such as network coverage, performance, quality of supporting infrastructure and amount of spectrum assigned to mobile network operators (Estimate for 2023)Gender gap in mobile internet (%): 5.06
This metric evaluates the disparity in mobile internet access between genders. (Estimate for 2023)Mobile Affordability: 68.01
Mobile Affordability index : The availability of mobile services and devices at price points that reflect the level of income across a national population. It includes parameters such as mobile tariffs, headset prices, taxation and inequality (Estimate for 2023)Gender gap in mobile ownership (%): 3.62
Represents the disparity between genders in owning mobile devices. (Estimate for 2023)Top-Level Domains (TLDs) per person: 61.51
Number of generic and country Top Level Domains per person Estimate for 2023.Network performance: 58.91
Network performance index: Quality of mobile services measured by download speed, upload speed and latencies (Estimate for 2023)Mobile download speeds: 35.61
Mobile download speeds: Average download speed for mobile users (originally in Mbit/s) (Estimate for 2023)Mobile uploads speeds: 51.88
Mobile uploads speeds: average uploads speed for mobile users (originally in Mbit/s) (Estimate for 2023)Mobile Latencies: 89.23
Mobile Latencies: Average latency for mobile users (originally in milliseconds) (Estimate for 2023)Network Coverage (%): 89.41
Network coverage (% of total population) (Estimate for 2023)2G Coverage (%): 99.75
Coverage % of population (Estimate for 2023)3G Coverage (%): 99
Coverage % of population (Estimate for 2023)4G Coverage (%): 99
Coverage % of population (Estimate for 2023)5G Coverage (%): 2.35
Coverage % of population (Estimate for 2023)Operating system and browser market share estimate
Operating system market share (%):
Desktop, Tablet & Console Operating System Market Share: Estimate for 2024Browser market share (%):
Browser Market Share Worldwide: Estimate for 2024Android: 51.82
Chrome: 76.95
Win10: 23.66
Safari: 11.12
iOS: 12.41
Edge: 1.80
OS X: 1.79
Firefox: 3.99
Win11: 5.09
Samsung Internet: 3.35
The UN E-Government Survey
The UN E-Government Survey is the assessment of the digital government landscape across all UN member states. The E-Government Survey is informed by over two decades of longitudinal research, with a ranking of countries based on the UN E-Government Development Index (EGDI), a combination of primary data (collected and owned by the UN Department of Economic and Social Affairs) and secondary data from other UN agencies.E-Government Rank: 39
Nations E-Government Development Index (EGDI), a combination of primary data (collected and owned by the United Nations Department of Economic and Social Affairs) and secondary data from other UN agencies. Estimate gives the country's rank.E-Government Index: 0.86
The EGDI is a composite measure of three important dimensions of e-government, namely: provision of online services, telecommunication connectivity and human capacity. Estimate gives the country's score ranging from approximately 0 to 1.E-Participation Index: 0.89
The E-Participation Index (EPI) is derived as a supplementary index to the United Nations E-Government Survey. Estimate gives the country's score ranging from approximately 0 to 1.Online Service Index: 0.85
The online services index was developed by the UN to evaluate the scope and quality of government online services. Estimate gives the country's score ranging from approximately 0 to 1.Human Capital Index: 0.80
The Human Capital Index (HCI) quantiï¬es the contribution of health and education to the productivity of the next generation of workers. Estimate gives the country's score ranging from approximately 0 to 1.Telecommunication Infrastructure Index: 0.92
Telecommunication Infrastructure Index- Telecommunication Infrastructure Index (TII) Composite Indicator that measures the countries' Telecommunication infrastructure readiness to adopt the opportunities offered by Information and Communication Technology as to enhance their competitiveness. Estimate gives the country's score ranging from approximately 0 to 1.Government AI Readiness Index
Ranking: 57
Global Ranking is calculated based on the total score. (Estimate for 2024).Total: 58.49
The total score is calculated by taking the arithmetic mean of each dimension, followed by the arithmetic mean of each pillar. The final score is the arithmetic mean of the three pillars, with all indicators, dimensions, and pillars weighted equally. (Estimate for 2024).Government: 69.88
This pillar evaluates a government's readiness and capability to implement AI responsibly and effectively. It includes several dimensions: the presence of a national AI strategy (Vision), regulations for data protection, privacy, and cybersecurity, along with ethical frameworks and accountability measures (Governance and Ethics). It also considers the existing IT infrastructure, online services, and promotion of emerging technology investments (Digital Capacity). Finally, it assesses the government’s ability to change and innovate effectively, including responsiveness to change, effectiveness, and use of procurement data (Adaptability). (Estimate for 2024).Technology Sector: 38.22
This pillar assesses the country's technology sector and its ability to support AI implementation. It includes the maturity of the sector, measured by metrics such as the number of AI and non-AI unicorns, value of trade in ICT services and goods, and spending on computer software (Maturity). It also evaluates the sector's capacity for innovation, considering factors like time spent dealing with regulations, availability of venture capital, R&D spending, company investment in emerging technology, and research papers published in AI (Innovation Capacity). Additionally, it examines the availability of skills within the population, focusing on STEM graduates, GitHub users, female STEM graduates, quality of engineering education, and ICT skills (Human Capital). (Estimate for 2024).Data and Infrastructure: 67.35
This pillar evaluates a country’s technological and data infrastructure to support AI implementation. It examines the quality of technological infrastructure, including telecommunications, supercomputing capabilities, broadband quality, 5G infrastructure, and the adoption of emerging technologies (Infrastructure). It also assesses the availability of data for training AI models, considering factors such as open data, data governance, mobile-cellular subscriptions, household internet access, and statistical capacity (Data Availability). Additionally, it considers the representativeness of the available data, focusing on metrics like the gender gap in internet access and the affordability of internet-enabled devices relative to GDP per capita (Data Representativeness). (Estimate for 2024).