Spotify launches new policies on AI and music spam
New measures on Spotify will block AI voice cloning without consent, stop spam uploads, and add transparency through AI disclosures in music credits.
Spotify announced new measures to address AI risks in music, aiming to protect artists’ identities and preserve trust on the platform. The company said AI can boost creativity but also enable harmful content like impersonations and spam that exploit artists and cut into royalties.
A new impersonation policy has been introduced, clarifying that AI-generated vocal clones of artists are only permitted with explicit authorisation. Spotify is strengthening processes to block fraudulent uploads and mismatches, giving artists quicker recourse when their work is misused.
The platform will launch a new spam filter this year to detect and curb manipulative practices like mass uploads and artificially short tracks. The system will be deployed cautiously, with updates added as new abuse tactics emerge, in order to safeguard legitimate creators.
In addition, Spotify will back an industry standard for AI disclosures in music credits, allowing artists and rights holders to show how AI was used in production. The company said these steps show its commitment to protecting artists, ensuring transparency, and fair royalties as AI reshapes the music industry.
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