Oracle expands AI tools in NetSuite to speed up business processes
Oracle is prioritising targeted AI features over general-purpose virtual assistants.
Oracle has introduced new AI features to its NetSuite corporate finance software, aiming to streamline common business tasks. Unlike competitors focused on developing general-purpose AI assistants, Oracle is integrating targeted tools to automate tedious processes. One of the latest additions helps generate price quotes for complex purchases through chatbot-driven interactions, making it easier for businesses and consumers to configure products like customised bicycles.
The AI-powered quoting tool allows sales professionals to quickly compile prices based on customer requirements, reducing time spent on manual calculations. Oracle‘s approach focuses on enhancing efficiency rather than competing in the race to build massive AI models. Instead, the company partners with firms like Canadian startup Cohere to power its AI tools.
Oracle’s recent collaboration with OpenAI to build large data centres has raised speculation about further AI partnerships. While no formal announcements have been made, Oracle executives have indicated a willingness to work with OpenAI in the future. The company’s AI strategy prioritises practical applications that help businesses close deals faster and lower operational costs.
