Moroccan AI influencer wins Miss AI title

Kenza Layli, an AI-generated Moroccan influencer, has been crowned the first Miss AI. Created by Myriam Bessa, Layli promotes diversity and inclusivity in the AI creator landscape, outshining 1,500 entries worldwide.

Miss AI

In a groundbreaking event, Kenza Layli, an AI-generated Moroccan influencer, has been crowned the first Miss AI. Layli, created by Myriam Bessa of the Phoenix AI agency, aims to bring diversity and inclusivity to the AI creator landscape. With nearly 200,000 Instagram followers and 45,000 on TikTok, Layli is entirely AI-generated, from her images to her captions and acceptance speech.

The inaugural Miss AI contest, organized by the influencer platform Fanvue, attracted entries from 1,500 AI programmers worldwide. Layli’s creator, Myriam Bessa, will receive $5,000, support on Fanvue, and a publicist to elevate Layli’s profile. Runners-up included AI contestants Lalina Valina from France and Olivia C from Portugal.

Unlike earlier virtual influencers, these contestants were created solely using AI programs such as DALL·E 3, Midjourney, and Stable Diffusion, with their speeches and posts generated by ChatGPT. Layli’s Instagram page features her fondness for the color red, motivational advice, and support for her national sports team.

Judges, including AI influencer Aitana Lopez and human pageantry historian Sally-Ann Fawcett, assessed contestants on looks, AI tool usage, and social media influence. Despite Layli’s unique representation, experts warn that AI beauty pageants may further homogenize beauty standards, reflecting existing biases in society.