Amazon removes diversity references as companies scale back DEI policies

Major US companies, including Amazon, Meta and Disney, are scaling back diversity policies amid political and legal pressures.

Amazon, DEI, initiative

Amazon has removed references to ‘inclusion and diversity‘ from its latest annual report, signalling a shift away from diversity, equity and inclusion (DEI) initiatives. The change follows an internal memo from December, in which Amazon announced it was winding down certain DEI programmes by the end of 2024. Instead of maintaining separate initiatives, the company plans to integrate DEI efforts into broader corporate processes.

Tech giants such as Meta and Google have also been scaling back diversity programmes, facing pressure from conservative groups threatening legal action. Disney has similarly adjusted its DEI approach, removing mentions of its ‘Reimagine Tomorrow‘ programme while introducing an initiative to hire US military veterans. The trend reflects a broader corporate retreat from diversity-focused policies that gained traction after the 2020 protests against racial injustice.

Political opposition to DEI has grown, with President Donald Trump’s administration vowing to eliminate diversity policies in the private sector. In response, attorneys general from twelve US states, including New York and California, have reaffirmed their commitment to enforcing civil rights protections against workplace discrimination. The debate over DEI’s future remains contentious as businesses and lawmakers continue to clash over its role in corporate America.