EU confronts Grok abuse as Brussels tests its digital power
The investigation into Grok’s undressing tool highlights concerns about rising synthetic abuse, EU-US tensions and the challenge of applying the Digital Services Act with consistency.
The European Commission has opened a formal investigation into Grok after the tool produced millions of sexualised images of women and children.
A scrutiny that centres on whether X failed to carry out adequate risk assessments before releasing the undressing feature in the European market. The case arrives as ministers, including Sweden’s deputy prime minister, publicly reveal being targeted by the technology.
Brussels is preparing to use its strongest digital laws instead of deferring to US pressure. The Digital Services Act allows the European Commission to fine major platforms or force compliance measures when systemic harms emerge.
Experts argue the Grok investigation represents an important test of European resolve, particularly as the bloc tries to show it can hold powerful companies to account.
Concerns remain about the willingness of the EU to act decisively. Reports suggest the opening of the probe was delayed because of a tariff dispute with Washington, raising questions about whether geopolitical considerations slowed the enforcement response.
Several lawmakers say the delay undermined confidence in the bloc’s commitment to protecting fundamental rights.
The investigation could last months and may have wider implications for content ranking systems already under scrutiny.
Critics say financial penalties may not be enough to change behaviour at X, yet the case is still viewed as a pivotal moment for European digital governance. Observers believe a firm outcome would demonstrate that emerging harms linked to synthetic media cannot be ignored.
Would you like to learn more about AI, tech and digital diplomacy? If so, ask our Diplo chatbot!