Brazilian Nubank offers 4% annual return for USDC holders

The initiative is part of Nubank’s strategy to expand its crypto offerings, capitalising on the popularity of USDC, which makes up a substantial portion of users’ crypto portfolios.

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Brazilian neobank Nubank has introduced a fixed 4% annual return for users holding the USDC stablecoin in their crypto wallets. The largest digital bank in Latin America, which serves over 85 million customers across Brazil and 6 million in Mexico and Colombia, launched the feature after testing it with a select group of users.

To qualify for the return, customers need to hold a minimum of 10 USDC in their wallets, with returns credited daily. The feature can be activated or deactivated at any time through the Nubank app, and users can access their funds instantly. The neobank chose USDC for its growing popularity, with the stablecoin making up 30% of crypto users’ portfolios and more than half of new Nubank Crypto users selecting it as their first digital asset.

Nubank continues to expand its crypto offerings, including a recent addition of a crypto swap tool for trading popular digital assets like Bitcoin, Ethereum, Solana, and Uniswap for USDC. However, not all of the bank’s crypto initiatives have gone smoothly, as seen with the abrupt halt of its Nucoin token trading in September 2024 to protect users from market volatility.