Vision AI Companion turns Samsung TVs into conversational AI platforms

With Vision AI Companion, Samsung positions the television at the centre of a connected home powered by conversational, generative AI and multi-agent intelligence.

Samsung introduces Vision AI Companion, a multi-AI platform turning televisions into conversational home hubs with real-time translation, personalised recommendations, and natural two-way interaction.

Samsung has unveiled the Vision AI Companion, an advanced conversational AI platform designed to transform the television into a connected household hub.

Unlike voice assistants meant for personal devices, the Vision AI Companion operates on the communal screen, enabling families to ask questions, plan activities, and receive visualised, contextual answers through natural dialogue.

Built into Samsung’s 2025 TV lineup, the system integrates an upgraded Bixby and supports multiple large language models, including Microsoft Copilot and Perplexity.

With its multi-AI agent platform, Vision AI Companion allows users to access personalised recommendations, real-time information, and multimedia responses without leaving their current programme.

It supports 10 languages and includes features such as Live Translate, AI Gaming Mode, Generative Wallpaper, and AI Upscaling Pro. The platform runs on One UI Tizen, offering seven years of software upgrades to ensure longevity and security.

By embedding generative AI into televisions, Samsung aims to redefine how households interact with technology, turning the TV into an intelligent companion that informs, entertains, and connects families across languages and experiences.

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