UK launches investigation into Apple and Google dominance
A probe on Big Tech’s grip on mobile platforms.
Britain’s Competition and Markets Authority (CMA) has opened an investigation into the dominance of Apple and Google in the smartphone ecosystem. The probe will examine their operating systems, app stores, and browsers to determine whether their ‘strategic market status’ stifles competition and innovation, particularly for businesses developing content and services.
CMA Chief Executive Sarah Cardell emphasised the potential for more competitive mobile ecosystems to drive innovation and boost economic growth in the UK. Both Apple and Google defended their practices, with Apple highlighting its ecosystem’s support for jobs in Britain and Google pointing to Android’s openness as a driver of choice and affordability.
The investigation, the CMA’s second under new regulatory powers, will explore whether Apple and Google are leveraging their dominance unfairly by prioritising their apps and services or imposing restrictive terms on developers. A conclusion is expected by October 22, 2025, as Britain continues to tighten its oversight of major tech companies.
About author
DW Team
The GIP Digital Watch Observatory team, consisting of over 30 digital policy experts from around the world, excels in the fields of research and analysis on digital policy issues. The team is backed by the creative prowess of Creative Lab Diplo and the technical expertise of the Diplo tech team.