Starlink and global players eye opportunities in India’s satellite spectrum policy
India adopts global trends in satellite spectrum allocation to boost competition in its telecom market.

A decision to allocate satellite spectrum administratively rather than through an auction aims to increase competition in India’s vast telecom market. Telecoms Minister Jyotiraditya Scindia emphasised the government’s commitment to providing consumers with greater choice, despite concerns from Mukesh Ambani’s Reliance Jio over losing ground to Elon Musk’s Starlink. Reliance had pushed for auctions, arguing they ensure a level playing field after the company invested $19 billion in airwave rights.
Analysts suggest administrative allocation aligns with global norms and reduces investment barriers for foreign companies. Scindia noted that current satellite technology is limited to outdoor use, which distinguishes it from indoor services offered by terrestrial networks. Applications from Starlink and Amazon Kuiper to enter India’s satellite broadband market, projected to reach $1.9 billion by 2030, are under review.
India’s competitive telecom sector, with 942 million users and low data costs, is attracting significant global interest. Bharat Sanchar Nigam Limited (BSNL), a state-run operator with 99 million users, is expanding its 4G offerings to regain market share. Meanwhile, the government remains tight-lipped about plans to assist Vodafone Idea, which faces $24 billion in dues.
Musk’s disruptive approach, evident in markets like Kenya where Starlink’s pricing undercut local rivals, signals potential shifts in India’s broadband landscape. The new satellite policy could bring more innovation, fostering a dynamic environment for global and domestic players.