OpenAI expands AI tools with text-to-video feature
An advancing multimodal AI with responsible innovation and global challenges.
OpenAI has launched its text-to-video AI model, Sora, to ChatGPT Plus and Pro users, signalling a broader push into multimodal AI technologies. Initially limited to safety testers, Sora is now available as Sora Turbo at no additional cost, allowing users to create videos up to 20 seconds long in various resolutions and aspect ratios.
The move positions OpenAI to compete with similar tools from Meta, Google, and Stability AI. While the model is accessible in most regions, it remains unavailable in EU countries, the UK, and Switzerland due to regulatory considerations. OpenAI plans to introduce tailored pricing options for Sora next year.
The company emphasised safeguards against misuse, such as blocking harmful content like child exploitation and deepfake abuse. It also plans to gradually expand features, including uploads of people, as it enhances protections. Sora marks another step in OpenAI’s efforts to innovate responsibly in the AI space.
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