NFL adds Microsoft Copilot to sidelines

Coaches now use AI filters to instantly access game-critical moments.
NFL integrates Microsoft Copilot across clubs for AI-assisted game decisions and real-time analytics.

The NFL has begun deploying Microsoft Copilot across all 32 clubs to support faster and more intelligent decision-making during games. Over 2,500 Surface Copilot+ devices have been distributed to coaches, analysts and staff for use on the sidelines and in the booth.

Teams now have access to AI-powered tools like a GitHub Copilot filter that quickly pulls key moments, such as penalties or fumbles, reducing the need to scrub through footage manually. Microsoft 365 Copilot also supports analysts with real-time trend spotting in Excel dashboards during matches.

To ensure reliability, Microsoft has provided hard-wired carts for connectivity even when Wi-Fi drops. These systems are linked to secure Windows servers managed by the NFL, safeguarding critical game data under various stadium conditions.

Los Angeles Rams head coach Sean McVay said the team has embraced the changes, calling Copilot ‘a valuable tool’ for navigating the pressure of real-time decisions. NFL leadership echoed his optimism, framing AI as essential to the future of the sport.

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