Most Americans still avoid investing in crypto
Just 14% of US adults own crypto, with most viewing it as too risky despite growing public awareness.
Despite growing visibility and political support, cryptocurrencies remain on the fringes for most Americans. A new Gallup poll shows that only 14% of US adults currently own digital assets—an increase since 2018, yet still a small minority.
Sixty percent say they have no interest in ever purchasing cryptocurrencies, and only 4% plan to buy shortly.
Ownership is notably higher among men aged 18–49, especially those with higher incomes and university degrees. In contrast, women, older adults, and low-income groups show limited participation.
Even among investors with over $10,000 in traditional assets, only 17% hold crypto, though this is a notable jump from 2% in 2018.
Public understanding of cryptocurrencies remains limited. While most respondents have heard of them, only 35% say they understand how they work.
Even among those with some knowledge, 64% label crypto as ‘very risky’—a figure that has increased since 2021.
The crypto sector’s volatility, scandals like FTX, and lingering security concerns continue to shape sentiment. Although regulation has improved and political attitudes have shifted, trust remains low. Only 4% of Americans consider crypto the best option for long-term investment.
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