Luke Littler becomes UK’s top trending athlete

In a remarkable year for sports, 17-year-old darts prodigy Luke Littler surged in fame, outpacing the UK prime minister and the King as one of Google’s top-searched figures for 2024.
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Luke Littler, a 17-year-old darts sensation, has made history as the youngest player to reach the World Darts Championship final and later became Google’s most-searched athlete in the UK for 2024. Dubbed “The Nuke,” Littler’s breakout year began with a record-setting performance in January and culminated in major victories, including the Grand Slam of Darts and the Premier League Darts title.

His meteoric rise saw him ranked fourth globally and trending higher on Google than figures like the prime minister and the King. Littler’s nine-dart finish at the Bahrain Darts Masters and his string of high-profile wins captured global attention, drawing millions of viewers and sparking widespread online interest.

Reflecting on his remarkable success, Littler said, “It’s been an amasing year for me personally and for darts as a sport. Being recognised in Google’s Year in Search is a huge honor and shows how much the sport is growing.” His achievements highlight a banner year for young athletes breaking boundaries and captivating audiences worldwide.