Hiya unveils new tool to detect AI deepfake voices
Chrome tool, developed by Hiya, detects AI-generated deepfake voices using audio analysis.
Hiya, a US-based company specialising in fraud and spam detection, has introduced a new Chrome browser extension to identify AI-generated deepfake voices. The tool offers free access to anyone concerned about the growing risk of voice manipulation.
The Deepfake Voice Detector analyses video and audio streams, sampling audio in just one second to determine whether a voice is genuine or artificially generated. Hiya’s technology relies on AI algorithms it integrated following the acquisition of Loccus.ai in July.
With deepfakes becoming increasingly difficult to spot, the company aims to help users stay ahead of potential misuse. Hiya president Kush Parikh emphasised the importance of launching the tool ahead of the US elections in November to address the rising threat.
A survey of 2,000 individuals conducted by Hiya revealed that one in four people encountered audio deepfakes between April and July this year. Personal voice calls emerged as the primary risk factor (61%), followed by exposure on platforms like Facebook (22%) and YouTube (17%).
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