Google holds back on project Astra launch

Google has delayed the release of its next-generation AI agents, part of a project called Astra, until 2025 at the earliest. CEO Sundar Pichai outlined the timeline during the company’s Q3 earnings call, indicating that significant AI advancements are still under development.

Project Astra, first demonstrated at Google’s I/O conference in May 2024, aims to integrate AI with real-world understanding. Applications include smartphone apps capable of recognising objects through the camera and answering questions based on the environment. The project also envisions advanced AI assistants capable of carrying out tasks such as purchasing items or booking flights on behalf of users.

Reports earlier in October suggested that Google had planned to release a consumer version of an AI agent by December 2024. However, this release now seems unlikely unless the agent operates separately from Astra’s technologies. The decision reflects the challenges involved in developing reliable AI capable of complex interactions and real-time reasoning.

Companies like Anthropic have launched similar generative AI models with some success, but these models have also encountered difficulties in completing basic tasks. Google’s cautious approach may reflect a broader need to ensure functionality before releasing the technology to the public.