Cybercriminals exploit World Cup hype with phishing schemes

Security experts warn that AI-generated fake websites are making online scams more convincing and harder for users to identify during major global events.

World Cup fans targeted by fake streaming and ticket scams

Cybercriminals are exploiting World Cup interest through fake streaming platforms, phishing campaigns, counterfeit online stores and betting-related scams, according to Kaspersky researchers.

The security company said it had identified more than 336 fake websites designed to imitate official World Cup pages. Many scams target fans looking for cheaper tickets, free match streams or tournament merchandise.

Some fake streaming sites ask users to register and pay for access to matches, sometimes using cryptocurrency. Others collect personal data that can later be used in further phishing attacks.

Kaspersky also identified counterfeit merchandise shops, fraudulent betting schemes and phishing emails promoting fake offers or paid predictions. Some scams rely on urgency, limited-time claims and professional-looking websites to pressure users into sharing payment or personal information.

The company warned that AI-generated websites and more polished scam designs are making fraudulent pages harder to distinguish from legitimate services during high-demand events.

Kaspersky advised fans to use official sources, check website addresses carefully and avoid offers that promise free access, unrealistic discounts or guaranteed betting results.

Why does it matter?

Major sporting events create ideal conditions for online fraud because demand, urgency and emotion are all high. World Cup scams show how criminals combine phishing, fake e-commerce, streaming fraud and social engineering to steal money and personal data. The use of polished or AI-generated websites also reflects a wider challenge for consumer protection: scams are becoming easier to create at scale and harder for users to recognise.

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