DeepSeek to launch Italian version of chatbot
The new DeepSeek chatbot will provide local warnings and fixes to cut AI hallucinations.
Chinese AI start-up DeepSeek will launch a customised Italian version of its online chatbot following a probe by the Italian competition authority, the AGCM. The move follows months of negotiations and a temporary 2025 ban due to concerns over user data and transparency.
The AGCM had criticised DeepSeek for not sufficiently warning users about hallucinations or false outputs generated by its AI models.
The probe ended after DeepSeek agreed to clearer Italian disclosures and technical fixes to reduce hallucinations. The regulator noted that while improvements are commendable, hallucinations remain a global AI challenge.
DeepSeek now provides longer Italian warnings and detects Italian IPs or prompts for localised notices. The company also plans workshops to ensure staff understand Italian consumer law and has submitted multiple proposals to the AGCM since September 2025.
The start-up must provide a progress report within 120 days. Failure to meet the regulator’s requirements could lead to the probe being reopened and fines of up to €10 million (£8.7m).
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