Legal action targets Uber AI pay model

Worker Info Exchange launches legal action against Uber, claiming its AI pay model has harmed drivers’ incomes.
Legal action targets Uber’s use of algorithms that may have lowered driver earnings across Europe.

Uber has been confronted with legal demands to halt the use of its AI-driven pay systems after accusations that they have reduced driver incomes.

Worker Info Exchange, a non-profit foundation, alleges that the ride-hailing firm breached European data protection laws by varying pay through algorithms.

Research conducted in partnership with Oxford University indicates many drivers earn less per hour since Uber introduced dynamic pricing in 2023, which adjusts pay and fares based on demand.

The findings suggest that the average hourly wage has stagnated and declined in real terms compared to previous models.

The foundation argues that Uber trained its algorithms using drivers’ historical personal data and demands a return to transparent, human-monitored pay setting.

If the company does not comply, WIE plans to bring collective proceedings before Amsterdam’s district court under Dutch collective redress laws.

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