Business Insider says journalists may use AI to draft stories

Staffers can now turn to approved AI tools when writing stories, though ultimate responsibility still lies with the byline author.

Business Insider, AI drafting, journalism policy, editorial guidelines, author responsibility, fact checking, newsroom AI, content standards

Business Insider has issued a memo saying journalists may use AI to help draft stories, while making it clear that authors remain fully responsible for what is published under their names.

The guidelines define what kinds of AI use are permitted, such as assisting with research or generating draft text, but stress that final edits, fact-checking, and the author’s voice must be preserved.

Some staff welcomed the clarity after months of uncertainty, saying the new policy could help speed up routine work. Others raised concerns about preserving editorial quality and resisting over-reliance on AI for creativity or original insight.

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