OpenAI launches ChatGPT Go in India
The new version is significantly cheaper than other plans, including ChatGPT Plus and Pro, responding to growing demand for affordable AI access.
OpenAI has unveiled a new subscription tier in India, called ChatGPT Go, priced at Rs 399 per month (around $4.60). The plan significantly upgrades the free version, offering users higher message limits, more image generations, increased file uploads, and extended memory.
Nick Turley, OpenAI’s vice president and head of ChatGPT, confirmed the launch on X, noting that Indian users can now pay in rupees via UPI. The move is intended to improve accessibility and make the service more affordable for a wider audience.
ChatGPT Go is far cheaper than existing plans, with ChatGPT Plus at Rs 1,999/month (around $23) and the top-tier ChatGPT Pro at Rs 19,900/month (around $230).
Turley said the launch responds to user demand for more budget-friendly options and that India will serve as the first market before expansion elsewhere.
India has become one of OpenAI’s largest markets, with CEO Sam Altman highlighting rapid AI adoption. The launch coincides with other AI companies targeting India, including Perplexity’s partnership with Airtel and Google’s free AI Pro plan for students.
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