FIFA launches its own blockchain for Web3 expansion
The new blockchain offers FIFA full control, better scalability and integration with Ethereum tools.
FIFA has launched its own blockchain using Avalanche’s Subnet technology, ending its previous partnership with Algorand. The shift allows FIFA full control over how its Web3 products—including digital collectibles, games, and fan platforms—are developed and integrated.
The move also brings improved scalability and compatibility with Ethereum-based tools.
By building on an EVM-compatible chain, FIFA now enables wallet support from widely used apps like MetaMask, lowering entry barriers for users globally. It also makes it easier for developers to build decentralised applications and connect to broader DeFi and NFT ecosystems.
The blockchain can scale independently, a key advantage during major events like the World Cup.
FIFA Collect has fully migrated to the new blockchain, offering faster transactions and new utility features, such as NFT-based perks tied to real-world events. A new arcade-style mobile game, FIFA Rivals, launches in June and will let fans trade in-game NFT cards on the Mythos chain.
FIFA’s blockchain now supports interactive and tokenised experiences, turning football fans into participants with digital ownership and direct influence.
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