Meta plans $10 billion investment in Scale AI

The deal would be Meta’s largest external AI investment, signalling deeper involvement in the competitive AI arms race.
Meta is reportedly set to invest more than $10 billion in Scale AI, marking a major shift in its AI strategy.

Meta Platforms is reportedly in talks to invest over $10 billion in Scale AI, a data labelling startup already backed by Nvidia, Amazon, and Meta itself.

The deal, if finalised, would mark Meta’s largest external investment in AI to date, representing a notable shift away from its prior reliance on in-house research and open-source projects.

Founded in 2016, Scale AI supports the training of AI models through high-quality labelled datasets. It also provides a platform for AI research collaboration, now with contributors in more than 9,000 locations.

The company was last valued at nearly $14 billion following a 2024 funding round involving Meta and Microsoft.

Meta’s planned investment signals an aggressive expansion of its AI ambitions. Earlier this year, CEO Mark Zuckerberg announced up to $65 billion in AI spending for 2025. It includes Meta’s Llama chatbot, now embedded into Facebook, Instagram and WhatsApp, reaching one billion users monthly.

The move puts Meta in closer competition with Microsoft, which has committed over $13 billion to OpenAI, and Amazon and Alphabet, which are backing rival AI firm Anthropic. Scale AI declined to comment, while Meta has yet to respond publicly.

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