Google launches Gemini Live and Pro/Ultra AI tiers at I/O 2025

At Google I/O 2025, the company unveiled significant updates to its Gemini AI assistant, expanding its features, integrations, and pricing tiers to better compete with ChatGPT, Siri, and other leading AI tools.

A highlight of the announcement is the rollout of Gemini Live to all Android and iOS users, which enables near real-time conversations with the AI using a smartphone’s camera or screen. Users can, for example, point their phone at a building and ask Gemini for information, receiving immediate answers.

Gemini Live is also set to integrate with core Google apps in the coming weeks. Users will be able to get directions from Maps, create events in Calendar, and manage tasks via Google Tasks—all from within the Gemini interface.

Google also introduced new subscription tiers. Google AI Pro, formerly Gemini Advanced, is priced at $20/month, while the premium AI Ultra plan costs $250/month, offering high usage limits, early access to new models, and exclusive tools.

Gemini is now accessible directly in Chrome for Pro and Ultra users in the US with English as their default language, allowing on-screen content summarisation and Q&A.

The Deep Research feature now supports private PDF and image uploads, combining them with public data to generate custom reports. Integration with Gmail and Google Drive is coming soon.

Visual tools are also improving. Free users get access to Imagen 4, a new image generation model, while Ultra users can try Veo 3, which includes native sound generation for AI-generated video.

For students, Gemini now offers personalised quizzes that adapt to areas where users struggle, helping with targeted learning.

Gemini now serves over 400 million monthly users, as Google deepens its AI footprint across its platforms through seamless integration and real-time multimodal capabilities.

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