NYT issues cease-and-desist to Perplexity over AI content use
Perplexity is expected to respond to the New York Times’ cease-and-desist notice by 30 October, providing details on its content usage practices.
The New York Times has issued a cease-and-desist notice to the AI company Perplexity, demanding it halt the use of its content for generating summaries and other outputs. The newspaper claims that Perplexity’s practices violate copyright law, adding to the ongoing tensions between media publishers and AI firms.
The letter from NYT highlighted concerns over how Perplexity continues to use its articles despite promises to stop. Perplexity, which previously agreed to cease using crawling technology, assured it does not scrape data to train models but instead indexes web pages to provide factual citations when responding to user queries.
Perplexity is required to provide details on how it accesses the NYT website by 30 October. The startup has faced similar allegations from other media outlets, including Forbes and Wired, but has since introduced a revenue-sharing programme to address some concerns.
The NYT has taken a strong stance on generative AI, having also sued OpenAI for allegedly using millions of its articles without permission to train its chatbot. The conflict underlines broader worries among publishers about how AI companies are using their content.
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