UK’s MP created AI bot aiming to enhance communication with constituents

Labour’s MP Mark Sewards launched an AI chatbot to assist constituents, offering convenience but raising concerns about privacy, emotional support, and reduced human interaction, while emphasising it won’t replace traditional engagement.

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AI has become increasingly integrated into people’s lives in recent years, particularly through the use of chatbots and in ways previously unimaginable. One such example is the initiative taken by UK Member of Parliament Mark Sewards, who has created an AI bot of himself to interact with constituents.

Specifically, Labour’s Mark Sewards has partnered with an AI start-up to launch a virtual avatar that uses his voice, allowing constituents to raise local concerns and ask policy-related questions. While this may appear to offer a quicker and more convenient means of communication, opinions are divided.

On one hand, there are concerns around privacy, data security, a lack of human interaction, and the chatbot’s ability to resolve more complex issues. Dr Oman from the University of Sheffield warns that older users may not realise they are speaking to a bot, which could lead to confusion and distress.

Professor Victoria Honeyman from the University of Leeds notes that, while the bot can handle straightforward queries and free up time, it may cause upset when users are dealing with emotional or complicated matters, potentially undermining public trust in MPs and public services.

At the same time, Mark Sewards emphasised that the chatbot will not replace traditional methods such as advice surgeries. However, Sewards stated that he sees the project as a way to embrace emerging technology and improve accessibility.

Professor Honeyman added that, although it is not a complete substitute for face-to-face engagement, the chatbot signals a broader shift in how MPs connect with the public and could prove effective with further development and adaptation.

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