El Salvador’s president accused of using social media influencers to control the narrative
El Salvador’s President Nayib Bukele is utilizing social media influencers to spread pro-government content and control the narrative, creating an informational echo chamber in the country.
El Salvador’s President Nayib Bukele has embraced social media influencers to counteract negative press and control the narrative about his presidency. These influencers, who have gained large followings on platforms like YouTube and TikTok, promote Bukele’s image and spread false or misleading information about his critics. Bukele’s government has also employed tactics such as restricting access to independent media and using fake social media accounts to spread propaganda.
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