AI podcast revives Sir Michael Parkinson

A new podcast titled Virtually Parkinson brings back the voice of Sir Michael Parkinson, using AI technology to simulate the late chat show host. Produced by Deep Fusion Films with support from Parkinson’s family, the series aims to recreate his interview style across eight episodes, featuring new conversations with prominent guests.

Mike Parkinson, son of the late broadcaster, explained that the family wanted listeners to know the voice is an AI creation, ensuring transparency. He noted the project was inspired by conversations he had with his father before he passed, saying Sir Michael would have found the concept intriguing, despite being a technophobe.

The release comes amid growing controversy around AI’s role in the creative arts, with many actors and presenters fearing it could undermine their careers. Though AI is often criticised for replacing real talent, Parkinson’s son argued that the podcast offers a unique way to extend his father’s legacy, without replacing a living presenter.

Co-creator Jamie Anderson clarified that the AI version acts as an autonomous host, conducting interviews in a way reflective of Sir Michael’s original style. The podcast seeks to introduce his legacy to younger audiences, while also raising ethical questions about the use of AI to recreate deceased individuals.