Meta to test eBay integration on Facebook Marketplace
Meta’s new partnership with eBay will offer users a wider selection of products while boosting exposure for eBay sellers.
Meta is set to trial a new feature allowing users in Germany, France, and the United States to browse eBay listings directly on Facebook Marketplace. Transactions will still be completed on eBay’s platform, but the integration aims to provide Facebook users with a wider selection of products while giving eBay sellers greater exposure.
The move follows a hefty $840 million fine imposed by the European Commission in November over alleged anticompetitive practices related to Facebook Marketplace. While Meta continues to appeal the decision, it says it is working to address regulators’ concerns. The European Commission has yet to comment on the latest development.
Meta’s partnership with eBay reflects broader efforts by tech companies to expand online marketplaces and enhance user experience. The initiative is expected to benefit both buyers and sellers by increasing reach and streamlining access to listings.
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