InVideo launches AI video creation platform
A new AI tool, InVideo v3.0, lets users create videos from text prompts in styles like live-action and anime.
Indian video editing platform InVideo has unveiled a new AI-powered feature that generates videos from text prompts. Branded as InVideo v3.0, the tool allows users to create live-action, animated, or anime-style videos, customised for platforms like YouTube, Instagram Reels, and LinkedIn. While the platform relies on a pipeline of third-party AI models for this feature, users can edit videos dynamically through additional prompts.
The service is launching under a new subscription model called the Generative Plan, which starts at $120 per month for 15 minutes of video generation, with options to purchase more minutes. Despite being a significant upgrade from InVideo’s earlier offerings, early users have reported inconsistencies in style and quality mid-video. The company has committed to improving the tool over time.
With 4M monthly active users and 7M videos generated in the past month, InVideo continues to appeal to individuals and small businesses rather than large production teams. Supported by Tiger Global and Peak XV Partners, the startup has raised $35M to date and is projected to reach $50M in annual revenue this year, according to co-founder and CEO Sanket Shah.
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